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Decreasing Interest Rates Spur Refinance Mortgage Inquiries From “Excellent” Credit Consumers
During the first half of 2019, the share of prospective refinance borrowers with excellent credit scores was higher than in 2018, according to the Q2 2019 Refinance Mortgage Report
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Online And Bachelor’s Degree Inquiry Volume Grew Significantly In H1 2019
Since 2017, higher education inquiry volume maintained an upward trend, despite fluctuations due to seasonality, according to the H1 2019 Higher Education Inquiry Generation Review from DMS.
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Lower Interest Rates In Q1 2019 Spur Purchase Mortgage Inquiries From “Good” Credit Consumers
Decreasing interest rates in early 2019 spurred the purchase mortgage market during the year’s first quarter, leading to an increase in inquiries from consumers with “good” credit scores.
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Top 3 Health Programs Of 2019: Student Recruitment And Employment Trends
Higher education health program inquiry volume increased 14.7% from 2017 to 2018. We analyzed the top three health programs of 2018, including conversion rates and projected employment growth.
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New Segments Of Consumers Research Purchase And Refinance Mortgages In Q4 2018
Several new mortgage consumer profiles entered the top ten segments list in Q4 2018, according to the Q4 2018 Mortgage Consumer Profile Report, published by Best Rate Referrals.
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Higher Education Conversion Rates Increase In 2018
Higher education conversion rates increased throughout the first three quarters of 2018, according to the 2018 Year-End Higher Education Inquiry Generation Review, published by DMS.
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Top 3 Mechanics and Repair Tech Programs: Student Recruitment and Employment Trends
We analyzed the top three highest volume mechanics and repair tech programs of H1 2018, including conversion rates and projected employment growth.
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Top 5 Bachelor’s Programs: Student Recruitment and Employment Trends
We analyzed the top five highest-volume bachelor’s programs of Q3 2018, including conversion rates and projected employment growth.
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Top 3 Business Programs: Student Recruitment and Employment Trends
We analyzed the top three highest volume business higher education programs of H1 2018, including conversion rates and projected employment growth.
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2018 Holiday Season Expectations: Could Tariffs Halt Spending or Will Consumers Ready Their Wallets?
How will the holiday season fare against tariffs? As shoppers ditch the stores for the web, read up on expectations for this holiday shopping season.
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Generation Zers: What the New Target Audience Wants
Many brands are now targeting the youngest audience around, Generation Z. With Gen Z’s love of the online world, see how digital marketing can reach and influence these individuals.
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Increase in Year-Over-Year Demand for Higher Education in Q2
What shifted in Q2 of 2018 for higher education inquiry generation? Check out these facts to learn what you need to know.
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On-Demand Webinar: Lead Scoring: The Path to Efficient Marketing and Sales
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Lead Scoring: What Is It & How Does It Work?
Lead scoring, combined with marketing automation software like Sparkroom, allows you to develop efficiency-focused marketing strategies and tactics.
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Education Volume Up in Q1
What shifted in Q1 of 2018 for higher education inquiry generation? Check out these observations to learn what you need to know.
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On-Demand Webinar: The DMS 2017 Year-End Higher Education Inquiry Generation Review
DMS discusses overall trends in the inquiry generation and student acquisition activities of higher education institutions
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Inquiry Volume Up & 6 More Higher Education Lead Generation Trends
Higher education marketing never stays the same for long. Recent trends include rising inquiry volume & conversion rates, growing online format & third-party channel share.
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