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Celebrating the best of digital advertising including tips and other important information to help you maximize your advertising efforts

  • Fast Casual Restaurants & QSRs Are Advertising To Entice Diners For Takeout & In-Person Experiences

    Fast Casual Restaurants & QSRs Are Advertising To Entice Diners For Takeout & In-Person Experiences

    As the country reopens, restaurants, including quick-serve restaurants and fast casual dining, are deploying digital strategies to engage hungry diners.

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  • Roofing Companies Scale Customer Acquisition With Digital Advertising Strategies

    Roofing Companies Scale Customer Acquisition With Digital Advertising Strategies

    Roofing companies need to be visible when consumers are on the hunt.

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  • Superheroes & Social Media Platforms Partner With Car Brands For Multichannel Automotive Marketing Campaigns

    Superheroes & Social Media Platforms Partner With Car Brands For Multichannel Automotive Marketing Campaigns

    Several automotive marketing campaigns have recently launched, using creative and innovative multichannel strategies to introduce new vehicles.

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  • Brands Launch Positivity-Focused & Shame-Free Advertising Campaigns In Support Of Innovative Period Products

    Brands Launch Positivity-Focused & Shame-Free Advertising Campaigns In Support Of Innovative Period Products

    Several brands embrace period positivity and an unapologetic approach to offering menstruation products that resonate with consumers.

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  • Travel Credit Cards Compete With Leveled-Up Benefits & Rewards As Vacation Season Heats Up

    Travel Credit Cards Compete With Leveled-Up Benefits & Rewards As Vacation Season Heats Up

    Many credit card companies that offer travel miles are leveraging the rise in holiday bookings to introduce new promotions, campaigns and benefits.

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  • 3 Brands Gear Up For Anticipated Record Breaking Father’s Day Sales

    3 Brands Gear Up For Anticipated Record Breaking Father’s Day Sales

    Father’s Day 2021 is expected to break sales records, inspiring brands and retailers to launch festive digital initiatives and campaigns.

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  • 6 Brands Launch Inclusion & Diversity Initiatives Ahead Of 2021 Pride Month

    6 Brands Launch Inclusion & Diversity Initiatives Ahead Of 2021 Pride Month

    Major brands are supporting the LGBTQ community through digital campaigns, strategic partnerships and charitable initiatives.

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  • Brands Encourage COVID Vaccine With Digital Promotions & Giveaways

    Brands Encourage COVID Vaccine With Digital Promotions & Giveaways

    In an effort to educate, raise awareness and stop the spread of COVID-19, major brands are running digital giveaways and promotions for vaccinated consumers.

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  • 3 Brands Promoting Real People And Underrepresented Groups In New Advertising Campaigns

    3 Brands Promoting Real People And Underrepresented Groups In New Advertising Campaigns

    In an effort to appeal to consumers who want more relatable engagement, brands are promoting real people in new advertising campaigns.

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  • Mental Health Awareness Month Sparks Meaningful Initiatives & Messaging From Major Brands

    Mental Health Awareness Month Sparks Meaningful Initiatives & Messaging From Major Brands

    As consumers continue to prioritize their mental health and wellbeing, brands have opportunities to connect with audiences through messages and initiatives that resonate.

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  • Social Media Strategies Of Gourmet Gift Brands Support Ecommerce Growth Ahead Of Holidays

    Social Media Strategies Of Gourmet Gift Brands Support Ecommerce Growth Ahead Of Holidays

    Many ecommerce companies, including online gourmet gift brands, are enticing shoppers with social media promotions, shipping deals and unique products.

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  • 5 Car Brands Appealing To Consumers Ahead Of Potential Travel Boom

    5 Car Brands Appealing To Consumers Ahead Of Potential Travel Boom

    Major car brands are gearing up for increased demand after a year of travel restrictions by promoting digital initiatives and campaigns that appeal to today’s consumers.

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  • New Moms Find Support From Brands & Retailers

    New Moms Find Support From Brands & Retailers

    It takes a village to raise a child, and brands that become part of a new mother’s village, providing support plus practical products and services, are winning with the mom market.

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  • 4 Alcohol Brands Launching Digital Campaigns Ahead Of Cinco De Mayo

    4 Alcohol Brands Launching Digital Campaigns Ahead Of Cinco De Mayo

    As consumers seek fun, convenient and timely product offerings for Cinco de Mayo, alcohol brands are relying on innovative digital initiatives to stand out from the crowd and connect with audiences.

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  • 3 Nonprofits Leverage Earth Day Excitement To Grow Subscriber Lists And Share Their Missions

    3 Nonprofits Leverage Earth Day Excitement To Grow Subscriber Lists And Share Their Missions

    This Earth Day, many environmental nonprofits are engaging donors with content marketing and virtual events.

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  • Home Insurance Brands Reach Consumers With Humor, Savings & Technology

    Home Insurance Brands Reach Consumers With Humor, Savings & Technology

    Home insurance brands use digital strategies and differentiation to reach consumers.

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  • Easter Candy Advertising: Brands Promote Sweet Treats Through Innovative Campaigns & Partnerships

    Easter Candy Advertising: Brands Promote Sweet Treats Through Innovative Campaigns & Partnerships

    Targeting consumers seeking sweet treats this Easter, major candy brands are leveraging digital initiatives, strategic partnerships and popular social platforms to connect with their audiences.

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  • Kids Book Subscriptions Create New Ways To Engage Subscribers

    Kids Book Subscriptions Create New Ways To Engage Subscribers

    Kids book subscription brands are keeping up momentum gained over the past year with new personalized offers, enticing deals and relevant product options.

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  • Alcohol Advertising: Spirits Brands Leverage Latest Celebrations To Connect With Target Audiences

    Alcohol Advertising: Spirits Brands Leverage Latest Celebrations To Connect With Target Audiences

    Spirits brands are connecting with consumers during times of celebration through strategic digital initiatives that resonate with today’s audiences.

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  • 2021 Beer Wars: Brands Are Gearing Up For Spring Holidays

    2021 Beer Wars: Brands Are Gearing Up For Spring Holidays

    Major beer brands are launching innovative campaigns, and partnerships in order to reach consumers ahead of St. Patrick’s Day and Easter.

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