Best Of...

It’s your journey. Visualize your victory.

loading

Celebrating the best of digital marketing including tips and other important information to help you maximize your advertising efforts

  • Hearing Aid Campaigns: 3 Examples Of Stigma-Free Marketing

    Hearing Aid Campaigns: 3 Examples Of Stigma-Free Marketing

    Hearing aid brands emphasize the importance of hearing clearly and effortlessly with unique marketing campaigns.

    Read Article
  • The Cola Wars – Which Brand Dominates?

    The Cola Wars – Which Brand Dominates?

    Coca-Cola and Pepsi have been battling it out for years to see who would come out on top in the soda industry.

    Read Article
  • Wendy’s New D&D-Inspired Marketing Activation Targets Gamers

    Wendy’s New D&D-Inspired Marketing Activation Targets Gamers

    Wendy’s has created a Dungeons and Dragons RPG for staging battles with competitors in the latest unique marketing activation from a fast food company.

    Read Article
  • Cruise Marketing: Competition Drives Messaging Innovation

    Cruise Marketing: Competition Drives Messaging Innovation

    The number of ocean cruisers around the world has almost doubled in a decade, resulting in an “arms race between the biggest cruise operators.”

    Read Article
  • Home Security Marketing: Standing Out From The Crowd

    Home Security Marketing: Standing Out From The Crowd

    Through creative marketing campaigns, home security brands aim to differentiate themselves from the crowd.

    Read Article
  • 4 Health Insurance Marketing Campaigns That Use Humor To Connect With Audiences

    4 Health Insurance Marketing Campaigns That Use Humor To Connect With Audiences

    Health insurance is a serious subject, but marketing campaigns for health insurance companies often use humor to promote their products.

    Read Article
  • Tinder Sparks User Conversations Through An Interactive Series

    Tinder Sparks User Conversations Through An Interactive Series

    Tinder’s latest innovation, Swipe Night, introduces a new opportunity for users to find their matches through an interactive TV series.

    Read Article
  • The Mobile Carrier Wars: All About Comparative Advertising And Brand Awareness

    The Mobile Carrier Wars: All About Comparative Advertising And Brand Awareness

    In the mobile carrier wars, Verizon, AT&T, T-Mobile and Sprint have all created marketing campaigns that tout their own successes while casting doubts on those of their competitors.

    Read Article
  • Wrangler Debuts Its First-Ever Global Campaign

    Wrangler Debuts Its First-Ever Global Campaign

    Wrangler captures the cowboy spirit with their new, first-ever global advertising campaign.

    Read Article
  • TikTok X American Eagle Collaborate With Lil Wayne To Reach Younger Consumers

    TikTok X American Eagle Collaborate With Lil Wayne To Reach Younger Consumers

    A strategic partnership between American Eagle and TikTok hopes to capitalize on a collaboration with Lil Wayne and TikTok’s Gen Z users.

    Read Article
  • Llamas, Alpacas And Emus, Oh My: How Advertising Went Whimsical

    Llamas, Alpacas And Emus, Oh My: How Advertising Went Whimsical

    Audiences love animals being funny, cute or random and brands know how to capitalize on that affection. Llamas, alpacas and emus are making their marks in a variety of ad spots.

    Read Article
  • Connecting With Consumers Through Unique Pest Control Campaigns

    Connecting With Consumers Through Unique Pest Control Campaigns

    Through unique commercials and social media channels, pest control companies create shared interactions with their audience.

    Read Article
  • An A-To-Z Look At Lessons Learned From Some Of The World’s Best Tourism Marketing Campaigns

    An A-To-Z Look At Lessons Learned From Some Of The World’s Best Tourism Marketing Campaigns

    Whether representing cities, regions or entire countries, travel bureau marketing professionals are responsible for pleasing everyone.

    Read Article
  • Colonel Sanders Gets Hunky In A New KFC Game

    Colonel Sanders Gets Hunky In A New KFC Game

    KFC debuts a new “dating simulator” with a hunky Colonel in another marketing move from the innovative Yum! Brands.

    Read Article
  • NFL X TikTok: A Partnership Designed To Inspire Younger Audiences

    NFL X TikTok: A Partnership Designed To Inspire Younger Audiences

    The NFL partners with TikTok to celebrate the NFL’s 100th season and appeal to younger audiences.

    Read Article
  • Kicking Off The NFL’s 100th Season With New And Old Partnerships

    Kicking Off The NFL’s 100th Season With New And Old Partnerships

    Various brands have partnered up with the NFL in celebration of its 100th season.

    Read Article
  • Buffalo Wild Wings Is Saving Relationships One NFL Fan At A Time With Football Prenup

    Buffalo Wild Wings Is Saving Relationships One NFL Fan At A Time With Football Prenup

    Buffalo Wild Wings is playing cupid with the launch of its “Football Prenup” in hopes of preventing heartbreak this football season, while increasing visits to their sports-bars and driving sales.

    Read Article
  • Jersey Mike’s Trades Sandwiches For Downloads

    Jersey Mike’s Trades Sandwiches For Downloads

    Jersey Mike’s is swapping free food for downloads to its new app, MyMike’s, in a college football-inspired tailgating tour from August 30th to November 30th.

    Read Article
  • 7 Frightfully Amazing Halloween Marketing Campaigns

    7 Frightfully Amazing Halloween Marketing Campaigns

    Companies use Halloween as an opportunity to target their audiences with holiday-themed marketing campaigns.

    Read Article
  • Loyalty Programs Are Effective For Brands And Popular With Audiences

    Loyalty Programs Are Effective For Brands And Popular With Audiences

    By effectively deploying loyalty programs, brands can generate customer engagement and increase sales.

    Read Article
  • loading
    Loading More...
 
× Streams
loading
×