It’s your journey. Visualize your victory.

loading

Ken Mahony

Ken Mahony

Executive Vice President of Subscription Marketing

Ken Mahony

With an unmatched ability to successfully establish multi-channel, client facing marketing strategies, Ken Mahony has established himself as an accomplished, customer-centric leader and team builder who knows the DTC industry like the back of his hand. Throughout his decades of experience working with established brands in the direct marketing industry, Ken has leveraged his vast knowledge in multi-channel marketing to consistently drive growth. After receiving his B.A. and Master of Business Administration degrees from The University of Connecticut, Ken took the marketing and DTC industries by storm. Rising up the ranks, he earned years of experience working with top brands and eventually served as Chief Marketing Officer at both Guthy-Renker and Scholastic-At-Home — where he profitably acquired millions of new members annually for both subscription-based businesses. Taking his natural leadership abilities and wealth of management and DTC experience, Ken joined Digital Media Solutions (DMS) as the Executive Vice President of Subscription Marketing, where he is responsible for overseeing all aspects of the subscription marketing team and its expanding list of DTC, subscription-based and sustained donor clients. Ken’s wide-ranging, client-side background and expertise has seamlessly translated over to his new role, where he aspires to take the DMS subscription marketing presence to the next level. Ken currently resides in Connecticut with his wife of 32 years.

About the Author

Digital Media Solutions

Digital Media Solutions, LLC (DMS), the largest single entry point for scalable and reliable, martech-enabled digital marketing solutions, deploys a robust database of consumer intelligence and leverages massive proprietary media distribution to provide customer acquisition campaigns that grow businesses, offer visibility into the customer experience and provide accountability for every media dollar spent. DMS continues to experience explosive year-over-year growth, with continuous recognition on the Inc. 5000 list, securing its sixth consecutive ranking in 2019, and the Entrepreneur magazine 360 list. Named one of America’s “Best Places to Work” by Inc. magazine and awarded the 2018 Excellence in Lead Generation Award by the LeadsCouncil, DMS brings together some of the industry’s most knowledgeable people, efficient processes and sophisticated technology across the digital marketing spectrum.

Follow on Twitter Follow on Linkedin Visit Website More Content by Digital Media Solutions
Previous Article
Cliff Libby
Cliff Libby

Cliff Libby is the Executive Vice President and General Manager of Education for Digital Media Solutions

Next Article
Ryan Foster
Ryan Foster

Ryan Foster is General Counsel, Executive Vice President of Human Resources and Compliance for Digital Medi...

Visualize Your Victory

CONTACT US
 
× Streams
loading
×