Lily Trevisanut, EVP of Operations, Brand Direct
Lily Trevisanut, Executive Vice President of Operations, Brand Direct for Digital Media Solutions, Inc. (NYSE: DMS), Lily Trevisanut oversees all operations for the affiliate division, bringing more than 12 years experience to her role. As EVP of Operations, Lily effectively vets, monitors and mobilizes online publishers, develops high-converting creatives and ensures accurate tracking, reporting and quality assurance. Lily is uniquely skilled at creating opportunities that drive high-volume marketing results.
Lily got her start in affiliate marketing in 2011 at W4, and quickly rose through the ranks, beginning in the finance department, before moving to the affiliate team and eventually becoming the Affiliate Director. Taking her newfound expertise, she moved to the sales department where she oversaw and managed advertiser relationships, campaign onboarding, sales team employees and operations, compliance and the overall strategy for the company before landing in the position of Vice President of Network Strategy. With the acquisition of W4 by DMS in 2018, and the growth of the DMS Performance Ad Market, Lily has continued to hone her skills, playing a pivotal role helping advertisers acquire new customers and achieve their campaign goals profitably, while enabling digital media publishers to monetize traffic on a results-based, cost-per-action (CPA) basis. Lily loves the variety and challenges in affiliate marketing, particularly developing new relationships, channels and verticals.
In 2023, DMS secured the No. 1 spot on the mThink “Top CPA Networks for Affiliates & Publishers" list.