Michael Usner, SVP of Messaging
Michael Usner has spent more than 15 years dedicated to perfecting his craft of reaching highly profitable audiences across the digital performance advertising industry. Seasoned and effective across nearly every aspect of lead generation, Michael’s expertise stretches far and wide, spanning across digital, mobile and email marketing, various forms of traffic acquisition, web development, lead delivery and more. His love for implementing new online advertising strategies to help businesses engage their audiences is evident in his successful digital advertising career. Michael previously held the roles of VP of business intelligence for Aramis Interactive and CEO of PushPros — both acquired by Digital Media Solutions (DMS) in 2021. Transitioning into the role of SVP of messaging for DMS, Michael oversees the performance and technical initiatives within the company’s direct messaging platforms. He effectively uncovers new messaging innovations with cross-channel solutions, increases communication efficiency with online properties and their audiences and drives revenue and profit growth through strategic publisher and advertiser coordination.