DMS Blog

Inspiration to help reimagine the win, visualize your victory and elevate your performance

  • Battle of the Sexes: Social Media

    Battle of the Sexes: Social Media

    Does social media usage vary by gender? For the most part, women are more active on social media. But data shows that gender usage by platform varies.

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  • Why Your Keywords & Ad Copy Should Get Married ― And 9 Other Romantic Paid Search Tips

    Why Your Keywords & Ad Copy Should Get Married ― And 9 Other Romantic Paid Search Tips

    In the spirit of Valentine’s Day, we compiled a list of romantic paid search tips. From dating to marriage, we aim to help keep your focus on performance.

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  • The Right Dashboard Can Boost Your Dating Efficiency This Valentine’s Day

    The Right Dashboard Can Boost Your Dating Efficiency This Valentine’s Day

    The right dashboard can boost your dating efficiency. We brainstormed a list of ways a dashboard could assess return on time and financial investment, to boost dating performance as a result.

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  • Standing Out on a Shoestring Budget: 10 Examples of Nonprofit Marketing Innovation

    Standing Out on a Shoestring Budget: 10 Examples of Nonprofit Marketing Innovation

    12 nonprofits that prove creativity does not have to be stifled by staff or budget limitations.

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  • Pizza! Pizza! Pizza! Pizza! ― The Top 4 Chains Battle It Out

    Pizza! Pizza! Pizza! Pizza! ― The Top 4 Chains Battle It Out

    Battling for their slice of the market, the top 4 pizza chains are at the forefront of ecommerce, customer service, logistics and advertising innovations.

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  • Marketing During the Olympics: How 3 Brands Leveraged the Spirit of the Games to Win in Social Media

    Marketing During the Olympics: How 3 Brands Leveraged the Spirit of the Games to Win in Social Media

    Making an impact during the Olympics requires brands to balance their promotions with “feel good” messages that champion athletes, their fans and supporters.

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  • LeadsCouncil Leader Award Nominees Announced – It’s Time to Vote

    LeadsCouncil Leader Award Nominees Announced – It’s Time to Vote

    LeadsCouncil Leader Awards. DMS brands are nominated for excellence in: customer service, innovation, lead generation and marketing services. Voting closes 2/16.

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  • Break Out of the Groundhog Day Cycle: Quit These 2 Marketing Habits

    Break Out of the Groundhog Day Cycle: Quit These 2 Marketing Habits

    Are you in a Groundhog Day rut? Quit these two habits, and you’ll be on the path to avoiding the same mistakes over and over again.

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  • Engage or Pay: 3 Super-Sized Facebook Campaigns You Can Learn From

    Engage or Pay: 3 Super-Sized Facebook Campaigns You Can Learn From

    With Facebook’s recent algorithm update, earning engagement is more important than ever. Here are 3 brands with super-sized Facebook campaign success.

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  • Building & Buying Love: 10 Ideas to Survive Facebook’s Algorithm Update

    Building & Buying Love: 10 Ideas to Survive Facebook’s Algorithm Update

    Facebook changed their algorithm to prioritize posts from friends & family plus those that generate strong engagement. We share the how, the why and what you can do win.

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  • These 3 Gyms Stopped Trying to Please Everyone: You Can Too

    These 3 Gyms Stopped Trying to Please Everyone: You Can Too

    It’s important to make the people that like you become passionate about you. These 3 gyms have keyed in on their target audiences and developed brands that connect.

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  • Super Bowl LII: Anticipated Trends & Advice to Help Your Brand Stand Out (Even if Your Budget Isn’t as Super as Your Game)

    Super Bowl LII: Anticipated Trends & Advice to Help Your Brand Stand Out (Even if Your Budget Isn’t as Super as Your Game)

    With Super Bowl LII right around the corner, we decided to write a blog post focused on helping marketers stand out ― even without a super-sized budget.

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  • IKEA’s Pee Strip Ad: Brilliant or Gross?

    IKEA’s Pee Strip Ad: Brilliant or Gross?

    IKEA decided to go bold in their recent mom-targeted campaign. But is it brilliant or gross? We polled people to find out.

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  • 9 Marketing Predictions for 2018: Are You Prepared for Success?

    9 Marketing Predictions for 2018: Are You Prepared for Success?

    From late December into early January, making predictions is trendy. We’ve based our predictions by combining factual trends with our gut expectations.

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  • Be Heard: Optimize Your SEO for Voice Search

    Be Heard: Optimize Your SEO for Voice Search

    20% of Google searches are conducted via voice. If you haven’t already started tailoring your SEO strategies for voice search, now is the time to start.

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  • 2017 EDU Demand Trends

    2017 EDU Demand Trends

    Healthcare and business programs were in hot demand by students throughout 2017. How did this compare to years prior? And what were the other top programs? Read on to discover.

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  • 2018 Resolutions ― Based on the Authors of Our Most Popular Sports Quotes

    2018 Resolutions ― Based on the Authors of Our Most Popular Sports Quotes

    The votes are in. The top 5 sports quotes + January resolutions tied to each athlete

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  • Retailers Post a Strong 2017 Holiday Season

    Retailers Post a Strong 2017 Holiday Season

    U.S. holiday sales were up 4.9% in 2017, with more money spent than ever before. What does this mean as we move into 2018? Retail is not dead.

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  • 5 Buzzwords Marketers Should Retire in 2018

    5 Buzzwords Marketers Should Retire in 2018

    This post includes four buzzwords others have flagged to be retired. We have also nominated a fifth word we believe should be removed from business communications.

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  • 2018 SEO Planning: How to Survive the Algorithm Updates of 2017

    2018 SEO Planning: How to Survive the Algorithm Updates of 2017

    To help make things easier for you, we're sharing details regarding what we believe to be the five most important Google algorithm updates of 2017.

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