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Sparkroom Announces Digital Marketing Sales Executive Marc Loreti As Vice President Of Business Development

September 14, 2017 Digital Media Solutions

Paramus, NJ – September 14, 2017 – SparkroomTM, an award-winning leader in performance marketing and technology, announced it hired Marc Loreti as its Vice President of Business Development. In this role, Loreti will report directly to the President of Sparkroom and be responsible for leading Global Sales and Business Development, building on Sparkroom’s award-winning technology and digital marketing services. A top-producing sales executive targeting Fortune 500 clients covering a broad spectrum of verticals, Loreti comes to Sparkroom with strong digital marketing experience.


“We are excited to have Marc join the Sparkroom team,” said Marcelo Parravicini, President of Sparkroom. “He has a great track record of providing the highest levels of client service and exceeding sales benchmarks for start-ups, midsize firms and multimillion-dollar global organizations. I look forward to what he will bring to our business as we continue to grow.”


Prior to joining Sparkroom, Loreti served as Vice President of Business Development at Magnitude Digital, a full service digital marketing agency. Loreti served as Director of Enterprise Sales at several high-growth firms including SIM Partners, iProspect and MediaWhiz, where he managed a global sales portfolio that garnered more than $25 million in revenues.


About Sparkroom

Through the deployment of award-winning technology and services, Sparkroom helps marketers make smarter decisions and quickly find the win. Sparkroom marketing technology and services address the full customer lifecycle, with a focus on delivering higher-quality prospects and better conversion rates. Sparkroom performance marketing technology integrates campaign data, automates processes based on performance and provides holistic, cross-channel attribution reporting and analytics. Sparkroom marketing services include demand generation and prospect nurturing to manage cross-channel marketing campaigns from strategy to execution to optimization and beyond. Sparkroom operations solutions, inclusive of enrollment management consulting and short-term OPM engagements, layer on operational services for clients in need of end-to-end support. To learn more about Sparkroom, go to Sparkroom is owned by Digital Media Solutions (DMS). To learn more about DMS, go to


© 2017 Digital Media Solutions, LLC. All Rights Reserved. Digital Media Solutions and its logos are trademarks or registered trademarks of Digital Media Solutions, LLC. All other company and product names referenced herein are the property of their respective owners.

About the Author

Digital Media Solutions

Digital Media Solutions® (DMS), the largest single entry point for martech-enabled digital media distribution, deploys a robust database of consumer intelligence and leverages massive proprietary media distribution to provide customer acquisition campaigns that grow businesses, offer visibility into the customer experience and provide accountability for every media dollar spent. DMS continues to experience explosive year-over-year growth, with continuous recognition on the Inc. 5000 list, securing its sixth consecutive ranking in 2019, and the Entrepreneur magazine 360 list. Named one of America’s “Best Places to Work” by Inc. magazine and awarded the 2018 Excellence in Lead Generation Award by the LeadsCouncil, DMS brings together some of the industry’s most knowledgeable people, efficient processes and sophisticated technology across the digital marketing spectrum. For more information about DMS, visit Keep up with DMS news at and connect with us on LinkedIn at

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