Whitepapers & Reports Content
Essential industry updates using proprietary DMS data
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Read Article2021 Auto Insurance Shopping Trends Infographic
The DMS 2021 Auto Insurance Shopping Trends online survey findings reveal the key factors that influence and motivate decisions consumers make during the milestone stages of auto insurance shopping.
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Read Article2020 Auto Insurance & Emerging Consumers Trends Infographic
Recently analyzed auto insurance data from DMS reveals the emergence of new trends throughout the auto insurance industry, spreading across a variety of demographics. View results in infographic form.
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Read ArticleDMS Auto Insights: Top Car Makes & Models On The Road In The U.S. In 2018
Digital Media Solutions released new data on the top car makes and car models in the United States.
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Read ArticleQ2 2018 Higher Education Inquiry Generation Review
The Q2 2018 Higher Education Inquiry Generation Review from DMS features the following trends and reports data you can use to help better market your higher education programs.
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Read ArticleLead Scoring: What Scoring Is, Why Scoring Works & How Scoring Can Boost Conversion Rates
Lead Scoring: What Scoring Is, Why Scoring Works & How Scoring Can Boost Conversion Rates
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Read ArticleQ1 2018 Higher Education Inquiry Generation Review
The Q1 2018 Higher Education Inquiry Generation Review from DMS features the following trends and reports data you can use to help better market your higher education programs.
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Read ArticleQ3 2017 Higher Education Inquiry Generation Review
The Q3 2017 Higher Education Inquiry Generation Review covers trends in the inquiry generation and student acquisition activities of higher education institutions for the period of Jan 2015-Sept 2017.
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Read ArticleDMS 2020 Holiday Shopping Survey Infographic
A recent DMS survey asked consumers how they intend to do their holiday shopping this year and found an increased reliance on omnichannel retail options. View results in infographic form.
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Read ArticleA Recap of Recent Facebook Trials in the Media & On Capitol Hill
Facebook is ranked as second, only to Google, as the most highly visited website worldwide but its success is not without complications.
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Read ArticleHigh School Graduate Higher Education Demand Trends Among U.S. Consumers
New findings from Digital Media Solutions reveal that fewer high school graduates are inquiring about programs that can lead to higher-paying careers.
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Read ArticleLeadsCouncil 2015 Education Benchmarking Report
Measuring the responses of 173 institutions, the LeadsCouncil 2015 Education Benchmarking Report evaluates the use of third-party lead generation partners, marketing strategies, budgets and enrollment
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Read ArticleEvaluating the Lifecycle of a Student Inquiry
What really happens after a student prospect clicks “submit” on an inquiry form? Read this whitepaper to delve into the journey of student inquiry submissions and find out.
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Read ArticleLights Camera Action: Flip the Switch and Get the Purchase Market Show on the Road to Success
Your Success Guide to Transitioning to the Purchase Market. Learn the seven game changing strategies to purchase market success in this short whitepaper.
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Read Article6 Ways to Lower Your Loan Acquisition Costs
While your marketing campaigns are proving profitable, they can always do better. In this short whitepaper, we will show you six easy ways to lower your loan acquisition costs
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Read ArticleMortgage Marketing 101
Tips to Make More Leads Into Customers There are a few tried & true concepts to consider that can fill your pipeline, and generate business quickly.
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Read ArticleMarketing Reverse Mortgages
Effective and efficient strategies to reach the 62+ demographic from the Best Rate Referrals team. This whitepaper examines statistics that support why now is the time to offer reverse mortgages
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Read ArticleQ2 2017 Higher Education Inquiry Generation Review
According to the Sparkroom Q2 2017 Higher Education Inquiry Generation Review, overall inquiry volume remained neck and neck between online and campus-based programs.
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Read ArticleQ1 2017 Higher Education Inquiry Generation Review
The Sparkroom Q1 2017 Higher Education Inquiry Generation Review covers trends in the inquiry generation and student acquisition activities of higher education institutions
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Read Article2016 Year-End Higher Education Inquiry Generation Review
The Sparkroom 2016 Year-End Higher Education Inquiry Generation Review covers overall trends in the inquiry generation and student acquisition activities of higher education institutions
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Read ArticleCross-Channel Marketing Attribution: From Comprehension to Deployment to Predictive Planning
Cross-channel marketing attribution tracking and modeling allows marketers to demonstrate the value of what they do.
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