DMS Whitepapers

From vision to victory, we're relentlessly pursuing perfection.

  • Cross-Channel Marketing Attribution: From Comprehension to Deployment to Predictive Planning

    Cross-Channel Marketing Attribution: From Comprehension to Deployment to Predictive Planning

    Cross-channel marketing attribution tracking and modeling allows marketers to demonstrate the value of what they do.

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  • Facebook Takes on Google and Wins

    Facebook Takes on Google and Wins

    Download this whitepaper to learn how Facebook has grown so quickly, how Facebook Lead Ads have contributed and more. The whitepaper also includes tips for setting up successful Lead Ads campaigns

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  • The Impact of Distance on Inquiry Generation Campaigns: How Custom Geo-Targeting Can Produce Efficiencies

    The Impact of Distance on Inquiry Generation Campaigns: How Custom Geo-Targeting Can Produce Efficiencies

    This whitepaper demonstrates how custom-tailored geo-targeting approaches can optimize conversions, conversion rates and cost per conversion.

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  • 3 Ways to Make Sure the Next Mortgage Lead You Buy Doesn't Bankrupt Your Company

    3 Ways to Make Sure the Next Mortgage Lead You Buy Doesn't Bankrupt Your Company

    Before the financial crash that took the wind out of the financial market's sails, selling a mortgage loan was as easy as picking up a ringing phone. That's not true today

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  • The Impact of Lead Scoring: A Calculated Approach to Improve Efficiency

    The Impact of Lead Scoring: A Calculated Approach to Improve Efficiency

    Lead scoring is a scientific approach that helps schools maximize their efforts by focusing on leads with the greatest propensity to succeed.

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  • Marketing Reverse Mortgages

    Marketing Reverse Mortgages

    Effective and efficient strategies to reach the 62+ demographic from the Best Rate Referrals team. This whitepaper examines statistics that support why now is the time to offer reverse mortgages

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  • Mortgage Marketing 101

    Mortgage Marketing 101

    Tips to Make More Leads Into Customers There are a few tried & true concepts to consider that can fill your pipeline, and generate business quickly.

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  • Evaluating the Lifecycle of a Student Inquiry

    Evaluating the Lifecycle of a Student Inquiry

    What really happens after a student prospect clicks “submit” on an inquiry form? Read this whitepaper to delve into the journey of student inquiry submissions and find out.

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  • Mind the Gap Between Marketing and Enrollment

    Mind the Gap Between Marketing and Enrollment

    In this ebook, we outline the five worst enrollment management gaps and what your school can do to overcome them.

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  • 6 Ways to Lower Your Loan Acquisition Costs

    6 Ways to Lower Your Loan Acquisition Costs

    While your marketing campaigns are proving profitable, they can always do better. In this short whitepaper, we will show you six easy ways to lower your loan acquisition costs

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  • Lights Camera Action: Flip the Switch and Get the Purchase Market Show on the Road to Success

    Lights Camera Action: Flip the Switch and Get the Purchase Market Show on the Road to Success

    Your Success Guide to Transitioning to the Purchase Market. Learn the seven game changing strategies to purchase market success in this short whitepaper.

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