2018 State of Nursing Education Demand Report

The DMS Report on the State of Nursing Education Demand is now available for download. This report features the following four trends and more that you can use to help better market your nursing programs.

  1. Two-thirds of all inquiries were for campus-based programs
  2. Master’s programs had the highest conversions
  3. Three-quarters of nursing inquiries were for bachelor’s programs
  4. First-party channels drove nearly all nursing conversions

The DMS 2018 Report on the State of Nursing Education Demand highlights trends about the inquiry volume and conversion rates for nursing programs from diploma to doctorate levels between 2016 and 2017.

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Digital Media Solutions

Founded by a team of lifelong athletes, Digital Media Solutions (DMS) is an industry leader in providing end-to-end customer acquisition solutions that help clients win in their business ventures and realize their marketing goals. The company’s set of proprietary assets and capabilities in the world of performance marketing and marketing technology allow clients to meticulously target and acquire the right customers. DMS relentlessly pursues flawless execution for top brands within highly complex and competitive industries including mortgage, education, insurance, consumer brands, careers and automotive.

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2018 Report on the State of Nursing Education Demand
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