Many fitness brands are evolving their services and features. As these enhancements roll out, from creative classes to new equipment, brands are kicking off multichannel promotional strategies to driv
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Beauty brands celebrate online growth with partnerships, new product launches, strategic partnerships and digital advertising strategies that appeal to consumers.
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Pinterest announced it is banning weight loss ads from its platform, continuing Pinterest’s push towards a positive environment for users and advertisers.
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Facebook is looking to become a contender in the growing wearables space with the launch of its new smartwatch and plans for broader AR push.
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Several brands embrace period positivity and an unapologetic approach to offering menstruation products that resonate with consumers.
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Nike News For Digital Marketers
Learn MoreFacebook launched a new shoppable video format for brands looking to promote products and connect with audiences on a larger scale.
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Kids nutrition and wellness brands use a mix of digital strategies to differentiate and drive sales.
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For specialty meal kit brands, digital advertising strategies help target the right audience at the right time.
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In an effort to educate, raise awareness and stop the spread of COVID-19, major brands are running digital giveaways and promotions for vaccinated consumers.
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The Centers for Medicare & Medicaid Services (CMS) report that more consumers than prior years are enrolling during the Special Enrollment Period.
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Google is establishing stronger trust among consumers and more transparency among health insurance advertisers with its newest certification program.
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As consumers continue to prioritize their mental health and wellbeing, brands have opportunities to connect with audiences through messages and initiatives that resonate.
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Major car brands are gearing up for increased demand after a year of travel restrictions by promoting digital initiatives and campaigns that appeal to today’s consumers.
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Baby registries can help gain consumer loyalty and many brands and retailers are using digital advertising strategies to engage expectant and new moms.
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As gyms reopen, many franchises are deploying digital strategies to build back customer loyalty and enrollments.
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With a limited window of six weeks to reach consumers with the right information, insurance brands and advertisers must deploy targeted digital strategies in advance of OEP.
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CBD can be found in products from beauty serums to lattes, with brands using digital strategies to grow consumer interest.
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Pay-for-performance advertising is a solution to today’s advertising attribution and ROI challenges.
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Spirits brands are connecting with consumers during times of celebration through strategic digital initiatives that resonate with today’s audiences.
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These women-owned businesses offer inclusive, digital-forward advertising strategies that drive engagement and sales.
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