Home Goods & Services Advertising

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Home goods advertising, home services advertising, tips and other important information to help you maximize your home goods and services advertising efforts

  • What Is ShopRunner?

    What Is ShopRunner?

    A partnership between Adobe and FedEx expands access to ShopRunner, a free shipping membership service that will now be available to more brands and consumers.

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  • Well-Known Brands Partner With Nonprofits To Increase Mother’s Day Outreach

    Well-Known Brands Partner With Nonprofits To Increase Mother’s Day Outreach

    Nonprofits leverage Mother’s Day and partner with brands to promote causes that support mothers and babies.

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  • AAPI-Owned Brands Leverage Customer-First Approaches To Advertising

    AAPI-Owned Brands Leverage Customer-First Approaches To Advertising

    AAPI-owned businesses connect with consumers using advertising strategies that emphasize brand purpose and social responsibility.

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  • New Moms Find Support From Brands & Retailers

    New Moms Find Support From Brands & Retailers

    It takes a village to raise a child, and brands that become part of a new mother’s village, providing support plus practical products and services, are winning with the mom market.

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  • Brands & Retailers Innovate With Baby Registries To Attract Expectant Parents & Boost LTV

    Brands & Retailers Innovate With Baby Registries To Attract Expectant Parents & Boost LTV

    Baby registries can help gain consumer loyalty and many brands and retailers are using digital advertising strategies to engage expectant and new moms.

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  • Brands Know Moms Matter, On Mother’s Day And All Year Long

    Brands Know Moms Matter, On Mother’s Day And All Year Long

    Authentic and empathetic brand messaging can help moms feel appreciated on Mother’s Day, and many brands are starting early this year.

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  • Gaming News For Digital Marketers

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  • Fashion Brands Build Loyalty With Subscription Memberships And Social Responsibility

    Fashion Brands Build Loyalty With Subscription Memberships And Social Responsibility

    Fashion brands incentivize shopping on ecommerce platforms by adding subscription based membership programs.

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  • Streaming News For Digital Marketers

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  • Consumer Trends, Digital  Advertising & The Decade Of The Home eBook

    Consumer Trends, Digital Advertising & The Decade Of The Home eBook

    The Consumer Trends, Digital Advertising & Decade Of The Home ebook from DMS features articles about advertising and consumer behavior trends related to home life, home services and more.

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  • Netflix News For Digital Marketers

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  • Engaging The Digital Window Shopper

    Engaging The Digital Window Shopper

    Digital Media Solutions and Jornaya recently partnered to host a webinar on “How To Engage The Digital Window Shopper.”

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  • Appliance Brands Capitalize On Consumer Excitement Around Kitchen Upgrades And Renovations

    Appliance Brands Capitalize On Consumer Excitement Around Kitchen Upgrades And Renovations

    Appliance brands effectively deploy digital strategies to capitalize on a hot renovation market.

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  • Entertainment News For Digital Marketers

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  • 5 Language Apps That Use Digital Tools To Encourage User Retention

    5 Language Apps That Use Digital Tools To Encourage User Retention

    Language learning has exploded in the past year with many apps offering different styles and approaches to acquiring new language skills.

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  • Pay-For-Performance Advertising Solves Attribution & ROI Challenges

    Pay-For-Performance Advertising Solves Attribution & ROI Challenges

    Pay-for-performance advertising is a solution to today’s advertising attribution and ROI challenges.

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  • Quality Vs. Quantity: Finding The Balance & How Lead Exchanges Can Help

    Quality Vs. Quantity: Finding The Balance & How Lead Exchanges Can Help

    There’s no magic way to balance quality & quantity leads, but technology like DMS Exchange can reduce the effort required to remain at the balance point while efficiently scaling customer acquisition.

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  • WHM Feature: 5 Brands Partnering With Nonprofits During Women's History Month

    WHM Feature: 5 Brands Partnering With Nonprofits During Women's History Month

    During Women’s History Month, brands are partnering with nonprofit organizations that advance and empower women.

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  • 5 Kitchen Gadget & Appliance Brands That Successfully Leveraged Digital Strategies To Increase Ecommerce Sales

    5 Kitchen Gadget & Appliance Brands That Successfully Leveraged Digital Strategies To Increase Ecommerce Sales

    Kitchen gadget brands find success with customer acquisition strategies including online discounts, lead forms and ecommerce platforms.

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  • Kitchen Cabinet Brands Differentiate With Social Media Campaigns And Promotions

    Kitchen Cabinet Brands Differentiate With Social Media Campaigns And Promotions

    As home renovations experience an uptick in popularity, kitchen cabinet brands optimize digital strategies to get in front of shoppers.

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  • Home Warranty Brands Leverage Digital Strategies To Be There When Consumers Need Them

    Home Warranty Brands Leverage Digital Strategies To Be There When Consumers Need Them

    Home warranty brands deploy digital advertising strategies like enewsletters, click to call and tiered subscriptions to differentiate services in a crowded market.

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  • Home Inspection Brands Use Digital Strategies To Generate Consumer Interest

    Home Inspection Brands Use Digital Strategies To Generate Consumer Interest

    Home inspections are an essential part of many home purchases, and many brands are leaning into digital strategies to attract consumers and share industry knowledge.

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  • Memes In Advertising Deliver Fun & Results

    Memes In Advertising Deliver Fun & Results

    Using memes in marketing may help brands ride the wave of a trending topic, but it’s important to make sure memes are timely and suit brand messaging.

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  • Kitchen Appliance Brands Go Digital As Kitchen Renovations Heat Up

    Kitchen Appliance Brands Go Digital As Kitchen Renovations Heat Up

    As the home renovation uptick continues, kitchen appliance brands are adopting digital strategies to make online shopping and browsing easier for consumers.

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