Hospitality & Travel Marketing News

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Hospitality marketing, travel marketing, tourism marketing tips and other important information to help you maximize your hospitality and travel marketing efforts

  • Strategic Changes To Starbucks Rewards Has Increased Revenue & Loyalty

    Strategic Changes To Starbucks Rewards Has Increased Revenue & Loyalty

    Several recent iterations of the Starbucks Rewards program have garnered impressive gains by deploying loyal mobile-based app users.

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  • Travel Search Trends: What Consumers Are Looking For

    Travel Search Trends: What Consumers Are Looking For

    As summer roles in, vacations are top of mind. In fact, 60% of vacationers began searching for travel plans in February.

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  • Universal Orlando Grows Harry Potter Partnership With New Roller Coaster

    Universal Orlando Grows Harry Potter Partnership With New Roller Coaster

    Universal Orlando continues to innovate and expand their Harry Potter world, capitalizing on a lucrative and creative partnership with the launch of their latest roller coaster.

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  • The Arby’s And King’s Hawaiian Partnership: $6 To Fly To Hawaii

    The Arby’s And King’s Hawaiian Partnership: $6 To Fly To Hawaii

    Arby’s partnered with King’s Hawaiian to create three new Hawaiian-themed menu options. The strategic partnership offers consumers the opportunity for a trip to Honolulu, Hawaii.

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  • Digital Innovation: Monetizing Unused Property And Insuring With Liberty Mutual

    Digital Innovation: Monetizing Unused Property And Insuring With Liberty Mutual

    Monetizing unused property has never been easier, thanks to sites like Turo and Outdoorsy. But insuring consumer property was the challenge. That’s where Liberty Mutual came in.

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  • Hilton Leverages Their History And Cause Marketing To Celebrate Hilton Employees

    Hilton Leverages Their History And Cause Marketing To Celebrate Hilton Employees

    By harkening back to John and Yoko’s “Bed-In for Peace,” the new cause marketing campaign from Hilton, “Room 702,” leverages nostalgia to celebrate Hilton’s present day employees.

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  • Google’s New Hotel Booking Site: Just The Facts

    Google’s New Hotel Booking Site: Just The Facts

    Google dives deeper into the travel industry with their latest addition, Google Hotels, which allows consumers to intuitively review and book hotel reservations.

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  • Millennials Are Travel Agents’ Golden Ticket As Tourism Growth Slows

    Millennials Are Travel Agents’ Golden Ticket As Tourism Growth Slows

    Millennials show the most potential to spend on vacations and traveling in the upcoming year, a statistic that travel marketers shouldn’t ignore.

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  • National Shop for Travel Day: 5 Great Travel Campaigns that Will Have You Hopping on the Next Flight to Anywhere

    National Shop for Travel Day: 5 Great Travel Campaigns that Will Have You Hopping on the Next Flight to Anywhere

    Great travel campaigns include everything from airlines touting their latest reclining seats to charming brand mascots, touching tributes to travel and the voice of a whole nation begging you to visit

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  • JetBlue Wraps Up Holiday Spirit (and Consumers)

    JetBlue Wraps Up Holiday Spirit (and Consumers)

    To help consumers have the best holiday season possible, JetBlue is wrapping them up and shipping them home.

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  • Uber and Lyft: Two Sides to Emotional Marketing

    Uber and Lyft: Two Sides to Emotional Marketing

    Uber and Lyft each recently released creative marketing campaigns that play off consumer emotion. As one encourages positivity, the other leverages irritation.

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  • National Aviation Day: Airline Marketing Reaches New Heights

    National Aviation Day: Airline Marketing Reaches New Heights

    In honor of this year’s National Aviation Day, we took a look at some of the best airline marketing campaigns from around the world. See which airline flew pizza 3,000 miles for consumers.

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  • Turkish Airlines and The Lego Movie 2: How Did Co-Branding Work?

    Turkish Airlines and The Lego Movie 2: How Did Co-Branding Work?

    Turkish Airlines collaborated with The Lego Movie 2 to produce a fresh spin on a safety video.

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