The Top 5 Social Media Strategies For Lead Generation
These best practices can help advertisers set up social media campaigns that successfully generate leads while creating ongoing engagement.
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DMS is a leading provider of technology-enabled digital performance advertising solutions connecting consumers and advertisers, including inquiry generation campaigns. Read on to discover some best practices of lead generation.
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Quality Vs. Quantity In Lead Generation: How Lead Exchanges Can Help Find Balance
There’s no magic way to balance quality & quantity leads, but technology like DMS Exchange can reduce the effort required to remain at the balance point while efficiently scaling customer acquisition.
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4 Tips To Help Set Up Inbound Call Campaigns For Long-Term Success
Careful planning is needed both on the advertiser and publisher sides for a call campaign to perform well. These four tips can help you set up inbound call campaigns for long-term success.
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5 Ways To Manage Customer Acquisition Challenges
Customer acquisition challenges are universal, but finding the right solutions shouldn’t be hard. Here’s a look at 5 ways to overcome your customer acquisition challenges & drive the results you need.
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DMS Success Story: Data & Marketplace Solutions Scale Niche Legal Prospects
By leveraging internal data and a suite of performance advertising solutions, DMS helped a client scale qualified prospects seeking legal help to obtain SSDI.
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6 Ways To Create A Successful TikTok Marketing Strategy
A successful TikTok marketing strategy is important in 2022, but advertisers don’t have to do it alone.
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5 Ways To Scale Your Home Improvement Lead Generation Campaigns
These five optimizations are recommendations from experts for home improvement advertisers to deploy to reach consumers when and where they are researching and shopping.
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3 Strategies To Modernize Lead Generation Campaigns
Brands can modernize their lead generation strategies with versatile creative, customized plans and personalized re-engagement.
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DMS Success Story: Generating Medical Alert Subscribers With Call Campaigns
DMS leveraged existing publisher partnerships to craft a call campaign that delivered highly qualified leads to the client, exceeding the client’s CPA goal by more than 20%.
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DMS Success Story: Boosting Conversion Rates with Time- & Trigger-Based Email Nurturing Campaigns
An email nurturing campaign facilitated with the DMS-owned Sparkroom lead management system, helped an already thriving brand enhance conversion rates.
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Adam Sthay, DMS SVP Of Pay Per Call, In mThink: 4 Ways To Make Your Call Campaigns More Successful
The mThink website featured an article authored by DMS Senior Vice President of Pay Per Call Adam Sthay, titled “Top 4 Ways To Make Your Call Campaigns More Successful.”
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DMS Success Story: Optimizing Media Mix To Generate More High-Quality Inquiries
DMS helped a rideshare advertiser generate more high-quality leads while meeting CPA goals.
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DMS Success Story: Optimizing Third-Party Lead Generation Campaigns To Boost Quality & Conversion Volume
DMS helped a group of schools scale their lead inquiry volume and engagement, resulting in a 32% applicant increase.
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DMS Expands ZipQuote IGNITE, Helping Top Insurance Agents Scale Their Businesses
Digital Media Solutions announced the expansion of ZipQuote IGNITE, a program that helps auto and home insurance agents efficiently scale their businesses by connecting with high-intent consumers.
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3 Reasons To Keep Customer Acquisition Campaigns Live Over The Weekend
Testing weekend customer acquisition campaigns should be part of every customer acquisition advertiser’s strategy.
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Pay-For-Performance Advertising Solves Attribution & ROI Challenges
Pay-for-performance advertising is a solution to today’s advertising attribution and ROI challenges.
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DMS Connects More Than 1 Million Consumers Seeking Health Insurance To Providers
As the health insurance market experiences high growth levels, DMS is uniquely positioned to support this in-demand industry with its unmatched digital performance advertising solutions.
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Positive Growth In Auto Insurance Industry Leads To New Emerging Trends Among Consumers
Recently analyzed auto insurance data from DMS reveals the emergence of new trends throughout the auto insurance industry, spreading across a variety of demographics.
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Third-Party Branded Email Campaigns Efficiently Scale Enrollment Marketing Efforts
Schools that leverage third-party partners to scale their email campaigns reap the benefits of email, while accessing large third-party databases that can generate high-intent prospects.
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Landing Page Optimization Drives Incremental Conversions
Advertisers can increase engagement and conversions, driving incremental results by effectively testing and optimizing landing pages.
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