Protect.com Auto Insurance Brand Overview

What is Protect.com?

Protect.com is a free website to compare auto insurance quotes.

How does it work?

A user comes to the site, enters information about their car like make, model, year and how many miles are on it. They submit their contact info and get matched with insurance providers who compete for their business with low bids.

What is the benefit?

  • Savings: The average user ends up saving over $100/mo. Typical scenarios are people lowering their payment from $150-$180/month to $39/mo. Some users may even qualify for as low as $19/mo for the same coverage they previously had.

  • Quick and easy: The form takes less than a minute to fill out and you’re on your way to savings!

  • Options: When insurance providers are competing for your business they get more aggressive on their rates, which is beneficial to you! Plus you get multiple bids so you can compare and choose what works for you.

  • Peace of mind: Rest easy, knowing you were smart about this important decision. You’ve weighed your options and got the best possible rate on insurance.

  • Quality coverage: You are free to change your coverage to suit your needs, but the savings mentioned above, users kept their same coverage amounts, while paying significantly less.

Marketing information:


Protect the things that matter most.

Sample Headlines

  • Don’t overpay for auto insurance. Pay as little as $39/month

  • Compare auto insurance rates today and save

  • Get the lowest auto insurance quotes in 60 seconds

  • Overpaying for auto insurance? Save $$ with protect.com

  • Overpaying for auto insurance? Find out in 60 seconds.

  • Auto insurance that will make you dance. Rates as low as $39/mo

  • Shake up your auto insurance rate. Rates as low as $39/mo

  • You never know when you’ll need protection.

  • Driving less? Save more! Get auto insurance rates as low as $39/mo

  • Auto Insurance Rates as low as $9/week

  • Auto Insurance Rates as low as $1.50/day

Sample Scripts

You can use one of the scripts below, or create your own flow using text from the benefits or headlines section above.

  1. Life Hack: Savings

    1. Guys, I have to tell you about this. I used to pay $168/month for car insurance and now I’m only paying $19/month for the same coverage. How? Go to Protect.com, enter your car info like year, model and mileage and get rates in under a minute. Just click the link below!

  2. Overpaying

    1. Are you paying too much for car insurance? It only took me 60 seconds to find out I was paying over $100 more a month than I needed to. Just go to Protect.com and enter your car details and you’ll get a better rate today. Click below to get started.

  3. Better together: Bundle and save

    1. Some things are just better together. Like peanut butter and jelly! That’s how it is with insurance too. Protect.com helped me save over $4,000/year when I bundled my home and auto insurance together. Give it a try and see what you can save! Click the link below.

    2. Ideas for other things that go together: Mac & Cheese, Tuesdays & Tacos, Smore’s & campfires, Milk & cookies, sweet & salty, Batman & Robin.

  4. Driving less? Save More

    1. I was thinking, during this pandemic, I’ve barely driven at all. So why am I still paying so much for car insurance? I checked out Protect.com to see if I could save any money and I’m so glad I did! It took me less than 1 minute to find out I could save over $100/mo on my auto insurance.

  5. Compare

    1. Ok guys, quick poll: which one is better? (hold up picture of a cat and picture of a dog - or see other ideas below). Now which one is better? (hold up paper with Auto insurance: $170/mo vs another paper with Auto insurance: $39/mo). Yeah that’s what I thought! You could save over $100/mo just by comparing top insurance providers at Protect.com. Give it a try!

    2. Ideas for other quick intro polls: 

      1. Which superpower is better: ability to fly or be invisible

      2. Which house is better: Gryffindor or Slytherin?

      3. Which treat is better? Chocolate? Or candy?

      4. Which pet is better? Cats or dogs?

      5. Which is better? Peanut butter or jelly?

  6. Need extra money?

    1. Looking for extra cash for… coffee? rent? That cool new pair of shoes? What if I told you that you can start savings hundreds in less than 60 seconds? Seriously, check out Protect.com – I was able to take my car insurance payment from $180 to as low as $39/month for the same coverage. You answer basic questions and you’ll be able to compare rates from top insurance providers. Just click the link below and see for yourself

  7. New Car Buyer

    1. Full disclosure…I was scared to death to add my 16 year old to our car insurance. Thank God I found Protect.com. In 60 seconds I got a list of the best rates, and I found discounts I never knew existed. Click the link below to see how much you can save.

  8. Value Shoppers

    1. It’s been a tough year, and I’m trying to save however I can. A friend told me to compare car insurance quotes at Protect.com, and it saved me over $100 a month for the exact same coverage. Total game-changer for me and my kids. It takes less than a minute, so check it out.

    2. Did you know there are like 15 ways to save on your car insurance? Comparing quotes at Protect.com helped me find discounts I never knew existed, and now I’m saving over $100 a month for the same coverage. And it all took less than 60 seconds. Click the link below to check it out.

  9. Movers

    1. Moving out of the city and researching car insurance? I just did, and Protect.com made it super easy. In less than a minute I got a list of the best rates, and I found a policy for $39 a month. Totally saved my monthly budget. Even if you already have insurance, it’s definitely worth checking out.

    2. If I’m driving less, shouldn’t I pay less for car insurance? I went to Protect.com and in less than a minute, I got a list of the best rates from all the top insurance companies. I ended up saving over $1200 a year, and you can too. Just click below to check it out.

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