When quality over quantity is the name of the game
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Read ArticleRoofing Companies Scale Customer Acquisition With Digital Advertising Strategies
Roofing companies need to be visible when consumers are on the hunt.
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Read ArticleSuperheroes & Social Media Platforms Partner With Car Brands For Multichannel Automotive Marketing Campaigns
Several automotive marketing campaigns have recently launched, using creative and innovative multichannel strategies to introduce new vehicles.
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Read ArticleAimtell Push Content Network: Just The Facts
Aimtell’s Push Content Network provides push marketing users with an optional additional revenue stream to incorporate into their existing push marketing strategies.
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Read ArticleNetflix Ecommerce Shop: Just The Facts
Netflix recently announced that it is opening an online store, Netflix.shop. The new store allows Netflix to take advantage of the popularity of its offerings and the rise in ecommerce.
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Read ArticleTwitter Fleet Ads: Just The Facts
Twitter Fleet ads present advertisers with a new format to reach consumers as they continue leveraging social platforms to discover new products and services.
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Read ArticleTravel Credit Cards Compete With Leveled-Up Benefits & Rewards As Vacation Season Heats Up
Many credit card companies that offer travel miles are leveraging the rise in holiday bookings to introduce new promotions, campaigns and benefits.
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Read Article3 Reasons To Keep Customer Acquisition Campaigns Live Over The Weekend
Testing weekend customer acquisition campaigns should be part of every customer acquisition advertiser’s strategy.
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Read ArticleWhat Is Social Commerce?
Social commerce is an increasingly popular way for brands to drive engagement and encourage seamless on-platform sales.
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Read ArticleGoogle Ecommerce Suite: Just The Facts
As ecommerce continues to thrive, Google introduces a suite of tools they’re working on to create seamless online shopping experiences.
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Read ArticleDating Apps In A Post-Pandemic World: New Players & What To Expect
Major dating apps are expanding their platforms to promote vaccine signups and reflect the latest trends among users.
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Read ArticleFacebook Ad Review Process: Just The Facts
Facebook recently published an overview of the social media platform’s ad review process.
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Read ArticleProposed New York Privacy Act: Just The Facts
Another data privacy bill has been proposed, this time in New York, and it’s more stringent than predecessors.
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Read ArticleInstagram Drops: Just The Facts
Instagram introduces Drops, another update to its growing shopping platform.
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Read Article3 Digital Advertising Strategies To Help Nonprofits Grow Their Donor Bases
Nonprofits shifted their advertising strategies during the pandemic and are growing their donor bases with targeted digital campaigns.
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Read ArticlePinterest Introduces Idea Pins: Just The Facts
Pinterest sunsets Story Pins and introduces Idea Pins, a short-from video feature for creators on the popular platform.
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Read ArticleSnapchat Creator Marketplace: Just The Facts
Snapchat announces Creator Marketplace, a chance for businesses to partner with the growing creator community at Snapchat.
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Read ArticleWhat Is Digital Identity?
Digital identity allows advertisers to target consumers without the use of third-party identifiers and cookies.
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Read ArticleKids Nutrition & Wellness Brands Advertise To Parents With Social Media & Robust Content Marketing
Kids nutrition and wellness brands use a mix of digital strategies to differentiate and drive sales.
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Read ArticleSpecialty & Niche Meal Kit Marketing Aligns Offerings With Specific Consumer Needs
For specialty meal kit brands, digital advertising strategies help target the right audience at the right time.
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Read ArticleBig Box Retailers Fire Up Summer With Grill Advertising
Big Box retailers Lowes, Walmart, Target and Home Depot are using digital marketing to engage consumers.
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