3 Strategies To Optimize Your OEP/AEP Campaign Strategy
The following 3 strategies can help ensure that your AEP/OEP campaigns are set up to be successful.
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4 Often Overlooked Ways To Address Email Inboxing Challenges
While there are technical aspects to making sure an email message gets to its intended destination, it’s important to always keep the consumer top of mind.
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Getting Started With Push Marketing
Learn how to get started with web push notifications, including how to install, how to collect subscribers and what data is tracked.
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3 Innovative & Reassuring Email Marketing Campaigns Driving Higher Education Interest
As application season nears, some higher education institutions around the country are deploying email marketing campaigns offering positive and tailored solutions to address concerns some incoming st
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CPG Brands Prioritize Engagement & Data Collection Alongside Brand Awareness & Sales
CPG brands are getting increasingly innovative, implementing mobile-first campaigns and technology like AR that encourages consumers to engage and take action.
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What Is Push Marketing, And How Can It Enhance Audience Engagement?
Learn more about what push marketing is and how it can help bolster existing marketing efforts to better connect with consumers.
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How Publishers Can Leverage Push Marketing To Grow, Engage & Monetize Website Traffic
Push marketing is a valuable resource for publishers that can help re-engage audiences, increase site traffic, improve on-site ad performance and provide additional monetization opportunities.
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Wedding Registries Say “I Do” To Lifetime Customers With The Help Of Web Push Notifications
Retailers offering wedding registries can engage consumers with web push notifications to deepen connections and help increase their lifetime value.
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How The Makeup & Beauty Industry Can Attract More Customers As Mask Mandates Decline
Beauty brands celebrate online growth with partnerships, new product launches, strategic partnerships and digital advertising strategies that appeal to consumers.
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What Weight Loss Advertisers Should Do Now That Pinterest Has Banned Weight Loss Ads
Pinterest announced it is banning weight loss ads from its platform, continuing Pinterest’s push towards a positive environment for users and advertisers.
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Is Push Marketing Right For My Website?
Push marketing can be a solid addition to a digital marketing strategy with its ability to boost performance across verticals, amplify existing marketing efforts and support monetization opportunities
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As Auto Insurance Rates Rise, Refined Customer Acquisition Strategies Support Growth
As auto insurance premiums rise, advertisers must be transparent and reach consumers at the right moment with promotions and options.
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Restaurants Can Scale Customer Acquisition With Loyalty & Reward Programs
Fast food and QSR loyalty and rewards programs can offer an array of benefits, including customer acquisition and retention.
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How Publishers Can Scale Monetization Efforts Using Push Marketing
Publishers can expand monetization efforts by engaging in push marketing and deploying monetized push notifications that engage audiences on desktop and mobile devices.
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8 Reasons Digital Advertisers Should Deploy Automated Web Push Notifications
Advertisers can save time and scale marketing efforts with automated push marketing campaigns. These automated campaigns can retarget consumers at different phases of the buyer’s journey.
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What Is TikTok Jump?
TikTok Jump will welcome third-party providers to help build upon the content that creators can currently share with users.
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I Want to Maximize My Campaigns!
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The Marketing Of Houseplants Must Tap Into Today’s Lifestyle Trends
Houseplant collecting is very hot right now, and brands are reaching consumers across channels with promotions, subscriptions and social media strategies.
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Restaurants Should Advertise To Diners Both For Takeout & In-Person Dining
As the country reopens, restaurants, including quick-serve restaurants and fast casual dining, are deploying digital strategies to engage hungry diners.
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What Are The Best Times To Post On Social Media?
As consumers continue to utilize social media for news, product discovery and connectivity, brands & advertisers must adjust their strategies to increase user engagement and activity across platforms.
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How Roofing Companies Can Scale Customer Acquisition With Digital Advertising
Roofing companies need to be visible when consumers are on the hunt.
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