Niche Advertising/Audience Targeting

loading

Niche advertising strategy, niche market ideas and tips on how to reach your target audience

  • LinkedIn Creator Mode: Just The Facts

    LinkedIn Creator Mode: Just The Facts

    Creator mode will give LinkedIn influencers new opportunities to engage audiences, spotlight content and grow their followings.

    Read Article
  • Learn More
  • Bringing Members Back: How 3 Gyms Are Taking On The Challenge

    Bringing Members Back: How 3 Gyms Are Taking On The Challenge

    As gyms reopen, many franchises are deploying digital strategies to build back customer loyalty and enrollments.

    Read Article
  • Read More
  • Summer Vacation Trends Project Growth For RVs, Camping & Staycations

    Summer Vacation Trends Project Growth For RVs, Camping & Staycations

    In 2021, staycations in nearby, smaller cities or rural communities are likely to remain attractive to consumers. Road trips and RV excursions are expected to remain popular this summer.

    Read Article
  • 2019 Vs. 2020: Latest OEP Insurance Trends Give Health Insurance Advertisers An Inside Look At Today’s Consumers

    2019 Vs. 2020: Latest OEP Insurance Trends Give Health Insurance Advertisers An Inside Look At Today’s Consumers

    With a limited window of six weeks to reach consumers with the right information, insurance brands and advertisers must deploy targeted digital strategies in advance of OEP.

    Read Article
  • Brands Partner With NBA To Create Innovative Gaming Activations

    Brands Partner With NBA To Create Innovative Gaming Activations

    Brands that want to reach ad-averse consumers are partnering with the NBA to create fun gaming activations.

    Read Article
  • Yahoo Shops: Just The Facts

    Yahoo Shops: Just The Facts

    Yahoo Shops is a digital marketplace offering consumers a personalized shopping experience and brands an innovative advertising platform.

    Read Article
  • CBD Brands Deploy Digital Strategies To Reach Interested Consumers

    CBD Brands Deploy Digital Strategies To Reach Interested Consumers

    CBD can be found in products from beauty serums to lattes, with brands using digital strategies to grow consumer interest.

    Read Article
  • CONTACT US
  • Travel Returns Thanks To Vaccine Rollouts

    Travel Returns Thanks To Vaccine Rollouts

    As more and more people get vaccinated, many consumers are planning trips and booking travel.

    Read Article
  • Auto Marketing: All Signs Point To Digital Innovations

    Auto Marketing: All Signs Point To Digital Innovations

    As consumers have become more comfortable with online shopping, more and more car brands and manufacturers are deploying digital advertising and sales strategies.

    Read Article
  • Get Insights
  • WHM Feature: Women Consumers & The Impact Of The Pandemic

    WHM Feature: Women Consumers & The Impact Of The Pandemic

    Female consumers are not monolithic, and brands need to be aware of changes in behaviors, values and habits because of the pandemic.

    Read Article
  • Home Insurance Brands Reach Consumers With Humor, Savings & Technology

    Home Insurance Brands Reach Consumers With Humor, Savings & Technology

    Home insurance brands use digital strategies and differentiation to reach consumers.

    Read Article
  • Baby Boomer News For Digital Marketers

    Learn More
  • Engaging The Digital Window Shopper

    Engaging The Digital Window Shopper

    Digital Media Solutions and Jornaya recently partnered to host a webinar on “How To Engage The Digital Window Shopper.”

    Read Article
  • Gen X News For Digital Marketers

    Learn More
  • What Are Virtual Influencers?

    What Are Virtual Influencers?

    Virtual influencers represent a growing trend of AI-generated brand ambassadors that marketers can leverage to connect with their audiences on social platforms.

    Read Article
  • Appliance Brands Capitalize On Consumer Excitement Around Kitchen Upgrades And Renovations

    Appliance Brands Capitalize On Consumer Excitement Around Kitchen Upgrades And Renovations

    Appliance brands effectively deploy digital strategies to capitalize on a hot renovation market.

    Read Article
  • Top 3 Borrower Motivations Driving Surge In Refinance Loan Volume

    Top 3 Borrower Motivations Driving Surge In Refinance Loan Volume

    Even with interest rate fluctuation, 2021 is expected to be another strong year for refinance loan volume.

    Read Article
  • Mortgage Marketers Leverage Digital Strategies To Reach High-Intent Borrowers

    Mortgage Marketers Leverage Digital Strategies To Reach High-Intent Borrowers

    By implementing digital strategies across their first-party channels, major mortgage brands are poised to engage and convert homeowners seeking refinances in 2021.

    Read Article
  • Millennial News For Digital Marketers

    Learn More
  • Pay-For-Performance Advertising Solves Attribution & ROI Challenges

    Pay-For-Performance Advertising Solves Attribution & ROI Challenges

    Pay-for-performance advertising is a solution to today’s advertising attribution and ROI challenges.

    Read Article
  • Gen Z News For Digital Marketers

    Learn More
  • Easter Candy Advertising: Brands Promote Sweet Treats Through Innovative Campaigns & Partnerships

    Easter Candy Advertising: Brands Promote Sweet Treats Through Innovative Campaigns & Partnerships

    Targeting consumers seeking sweet treats this Easter, major candy brands are leveraging digital initiatives, strategic partnerships and popular social platforms to connect with their audiences.

    Read Article
  • ‘Normal’ Is & Needs To Be A Term Of The Past

    ‘Normal’ Is & Needs To Be A Term Of The Past

    Many brands are pushing ahead with new ideas and innovations, introducing inclusive products and services and leaving ‘normal’ in the past.

    Read Article
  • Kids Book Subscriptions Create New Ways To Engage Subscribers

    Kids Book Subscriptions Create New Ways To Engage Subscribers

    Kids book subscription brands are keeping up momentum gained over the past year with new personalized offers, enticing deals and relevant product options.

    Read Article
  • loading
    Loading More...
 
× Streams
loading
×