As gyms reopen, many franchises are deploying digital strategies to build back customer loyalty and enrollments.

In 2021, staycations in nearby, smaller cities or rural communities are likely to remain attractive to consumers. Road trips and RV excursions are expected to remain popular this summer.

With a limited window of six weeks to reach consumers with the right information, insurance brands and advertisers must deploy targeted digital strategies in advance of OEP.

Brands that want to reach ad-averse consumers are partnering with the NBA to create fun gaming activations.

CBD can be found in products from beauty serums to lattes, with brands using digital strategies to grow consumer interest.

As more and more people get vaccinated, many consumers are planning trips and booking travel.

As consumers have become more comfortable with online shopping, more and more car brands and manufacturers are deploying digital advertising and sales strategies.

Female consumers are not monolithic, and brands need to be aware of changes in behaviors, values and habits because of the pandemic.

Home insurance brands use digital strategies and differentiation to reach consumers.

Digital Media Solutions and Jornaya recently partnered to host a webinar on “How To Engage The Digital Window Shopper.”

Appliance brands effectively deploy digital strategies to capitalize on a hot renovation market.

Even with interest rate fluctuation, 2021 is expected to be another strong year for refinance loan volume.

By implementing digital strategies across their first-party channels, major mortgage brands are poised to engage and convert homeowners seeking refinances in 2021.

Pay-for-performance advertising is a solution to today’s advertising attribution and ROI challenges.

Targeting consumers seeking sweet treats this Easter, major candy brands are leveraging digital initiatives, strategic partnerships and popular social platforms to connect with their audiences.

Many brands are pushing ahead with new ideas and innovations, introducing inclusive products and services and leaving ‘normal’ in the past.

Kids book subscription brands are keeping up momentum gained over the past year with new personalized offers, enticing deals and relevant product options.