How to Avoid Marketing Heartbreak: A Guide to the Pay-To-Play Approach of Social Media Giants
Social media has come a long way and plays an essential role in marketing for businesses large and small. But now, you will need a lot more than creativity to reach your audience on social media. In fact, top social sites are shifting toward the pay-to-play model more aggressively. Is your brand ready to adapt to the changes?
Hosted by Director of Paid Media, Ross Bucholc, DMS gives you the inside scoop on the future of paid versus organic content. Learn how Facebook, Twitter, Instagram and LinkedIn have changed their paid media opportunities (and how to best position your brand to drive conversions).
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About the Author
Founded by a team of lifelong athletes, Digital Media Solutions (DMS) is an industry leader in providing end-to-end customer acquisition solutions that help clients win in their business ventures and realize their marketing goals. The company’s set of proprietary assets and capabilities in the world of performance marketing and marketing technology allow clients to meticulously target and acquire the right customers. DMS relentlessly pursues flawless execution for top brands within highly complex and competitive industries including mortgage, education, insurance, consumer brands, careers and automotive.Follow on Twitter More Content by Digital Media Solutions