DMS Performance Marketing and Email Divisions Enhance Offering to Health, Wellness and Consumer Brands Via Strategic Hires
Clearwater, FL – January 9, 2018—Digital Media Solutions, LLC (DMS), an industry leader in providing end-to-end customer acquisition solutions that help clients win in their business ventures and realize their marketing goals, announced Jennifer Harold was named Director of Business Development. In this role, Harold will support consumer brand sales efforts for the company’s performance marketing division.
“We’re thrilled to have Jennifer join the DMS team,” said Fernando Borghese, COO of Digital Media Solutions. “She is a highly talented online media expert with more than a decade of valuable experience in growing revenue streams, managing sales teams and driving business development for lifestyle and consumer brands that target women.”
Prior to joining DMS, Harold was Senior Vice President of Sales Development at Lifescript, an award-winning, health website and one of the fastest-growing publishers of digital health media.
In addition to Harold, email operations expert Tony Busko has joined DMS as Senior Advertising Operations Manager. In this role, Busko will support the Engage Email Division within the company by ensuring that all core operational processes are executed reliably with quality and compliance. Busko also joins DMS from Lifescript.
“These strategic hires speak to the award-winning reputation and winning culture of DMS given both Jennifer and Tony’s deep consumer brand experience and highly sought after profiles,” added Borghese. “I’m proud of how our company continues to attract and retain such skilled and accomplished professionals.”
About Digital Media Solutions
Founded by a team of lifelong athletes, Digital Media Solutions, LLC (DMS) is an industry leader in providing end-to-end customer acquisition solutions that help clients win in their business ventures and realize their marketing goals. The company’s set of proprietary assets and capabilities in the world of performance marketing, digital agency services and marketing technology allows clients to meticulously target and acquire the right customers. DMS relentlessly pursues flawless execution for top brands within highly complex and competitive industries including mortgage, education, consumer brands, insurance, automotive and careers. DMS continues to experience explosive year-over-year growth, with continuous recognition on the Inc. 5000 list in 2014, 2015, 2016 and 2017; the Tampa Bay Business Journal’s TBBJ 200 List in 2015, 2016 and 2017; the Entrepreneur magazine 360 list in 2017; and a top 10 ranking on the 2015 and 2016 Florida Fast 100 lists. Named one of America’s “Best Places to Work” in 2017 by Inc. magazine, DMS brings together some of the industry’s most knowledgeable people, efficient processes and sophisticated technology across the digital and marketing spectrum. The company continues to deliver on its strategic mission, which is backed by its board of investors including multi-billion-dollar Canadian private equity firm Clairvest Group. For more information about DMS, its subsidiary brand Best Rate Referrals or the performance marketing technology Sparkroom, visit digitalmediasolutions.com. Keep up with DMS news at insights.digitalmediasolutions.com and connect with us on LinkedIn at www.linkedin.com/company/digital-media-solutions-group.
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