DMS Reports & Whitepapers

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Digital marketing industry insights using proprietary DMS data and expertise

  • Consumer Trends, Digital  Advertising & The Decade Of The Home eBook

    Consumer Trends, Digital Advertising & The Decade Of The Home eBook

    The Consumer Trends, Digital Advertising & Decade Of The Home ebook from DMS features articles about advertising and consumer behavior trends related to home life, home services and more.

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  • April 2021 Refinance Mortgage Consumer Trends Infographic

    April 2021 Refinance Mortgage Consumer Trends Infographic

    Leveraging consumer survey data, Digital Media Solutions (DMS) is spotlighting the latest consumer trends and major influencing factors impacting homeowners seeking refinance loans as of April 2021.

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  • DMS 2021 Open Enrollment Period Health Insurance Shopping Trends Infographic

    DMS 2021 Open Enrollment Period Health Insurance Shopping Trends Infographic

    The Open Enrollment Period Health Insurance Shopping Trends infographic from DMS allows health insurance advertisers to more effectively target audiences and scale their customer bases.

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  • 2021 Auto Insurance Shopping Trends Infographic

    2021 Auto Insurance Shopping Trends Infographic

    The DMS 2021 Auto Insurance Shopping Trends online survey findings reveal the key factors that influence and motivate decisions consumers make during the milestone stages of auto insurance shopping.

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  • Health & Wellness Check-Up: Consumer Values In 2020 eBook

    Health & Wellness Check-Up: Consumer Values In 2020 eBook

    Insights featured in the Health & Wellness Check-Up: Consumer Values In 2020 ebook can better prepare advertisers for the key health and wellness shopping period in Q1 2021.

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  • Generating High-Intent Auto Insurance Prospects: Leading Practices

    Generating High-Intent Auto Insurance Prospects: Leading Practices

    The best practices highlighted here will help ensure lead generation campaigns geared toward auto insurance prospects are set up for success.

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  • 2020 Auto Insurance & Emerging Consumers Trends Infographic

    2020 Auto Insurance & Emerging Consumers Trends Infographic

    Recently analyzed auto insurance data from DMS reveals the emergence of new trends throughout the auto insurance industry, spreading across a variety of demographics. View results in infographic form.

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  • DMS 2020 Holiday Shopping Survey Infographic

    DMS 2020 Holiday Shopping Survey Infographic

    A recent DMS survey asked consumers how they intend to do their holiday shopping this year and found an increased reliance on omnichannel retail options. View results in infographic form.

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  • DMS 2020 Holiday Shopping Survey Details Trends Across Consumer Segments

    DMS 2020 Holiday Shopping Survey Details Trends Across Consumer Segments

    A recent DMS survey that asked consumers how they intend to do their holiday shopping this year found an increased reliance on omnichannel retail options.

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  • 2020 Holiday Season: Consumer Mindsets & The Growth Of Ecommerce

    2020 Holiday Season: Consumer Mindsets & The Growth Of Ecommerce

    The 2020 Holiday Season: Consumer Mindsets & The Growth Of Ecommerce ebook was published to help digital marketers better understand the rise of ecommerce alongside evolving consumer expectations.

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  • H1 2020 Higher Education Inquiry Generation Trends

    H1 2020 Higher Education Inquiry Generation Trends

    The H1 2020 Higher Education Inquiry Generation Trends report from Digital Media Solutions (DMS) features actionable data you can use to help better market your higher education programs.

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  • Top 10 Car Makes Of 2019 Snapshot Report

    Top 10 Car Makes Of 2019 Snapshot Report

    The Top 10 Car Makes Of 2019 Snapshot Report features information on the top ten car makes, including data on U.S. market share of cars on the road in 2019.

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  • 2019 Purchase Mortgage Loan Amount Snapshot Report

    2019 Purchase Mortgage Loan Amount Snapshot Report

    The 2019 Purchase Mortgage Loan Amount Snapshot Report, published by DMS Consumer Finance, highlights purchase mortgage market trends for the period of January 2019-December 2019.

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  • 2020 Report On The State Of Online Vs. Campus-Based Higher Education Demand

    2020 Report On The State Of Online Vs. Campus-Based Higher Education Demand

    The 2020 Report On The State Of Online Vs. Campus-Based Higher Education Demand, published by Digital Media Solutions (DMS), covers trends in the inquiry generation and student acquisition activities

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  • Online Higher Education Programs Were More Popular Than Campus-Based Programs In 2019

    Online Higher Education Programs Were More Popular Than Campus-Based Programs In 2019

    Online higher education programs drove more interest than campus-based programs and resulted in more conversions in 2019.

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  • 2020 Industry Impact Compliance Report

    2020 Industry Impact Compliance Report

    In October 2019, Digital Media Solutions, in partnership with LeadsCouncil, conducted the Industry Impact 2020 Compliance Survey to better understand current compliance regulation awareness.

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  • Bachelor-Level Higher Education Programs Drove Most Conversions For The Business Category In 2019

    Bachelor-Level Higher Education Programs Drove Most Conversions For The Business Category In 2019

    Higher education business program inquiry volume increased in 2019, with bachelor-level programs driving the most conversions, according to the 2019 Report On The State Of Business Education Demand.

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  • DMS Education Insights: Most Popular Higher Education Programs By State

    DMS Education Insights: Most Popular Higher Education Programs By State

    The most popular higher education programs in 2019 are business and nursing programs, but vary by state and region.

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  • Q2 2019 Refinance Mortgage Consumer Profile Report

    Q2 2019 Refinance Mortgage Consumer Profile Report

    The Q2 2019 Refinance Mortgage Consumer Profile Report provides data to help mortgage marketers understand the profiles of consumers actively inquiring about refinance mortgage products.

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  • H1 2019 Higher Education Inquiry Generation Review

    H1 2019 Higher Education Inquiry Generation Review

    The H1 2019 Higher Education Inquiry Generation Review from Digital Media SolutionsTM, features trends and data you can use to help better market your higher education programs.

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