The DMS 2018 Report on the State of Business Education Demand is now available for download. This report features the following trends and more that you can use to help better market your business programs.
- Business program lead volume for H1 2018 was up 14.1% from H1 2017.
- 63.5% of business inquiry volume was for online programs in H1 2018.
- The share of conversions (SOC) was almost evenly split between campus-based and online programs for H1 2018.
The 2018 Report on the State of Business Education Demand highlights trends on inquiry volume and conversion rates for business programs from diploma to doctorate levels between 2017 and H1 (January to June) 2018.
Fill out the form below to get your free copy of the 2018 Report on the State of Business Education Demand.
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About the Author
Digital Media Solutions® (DMS), the largest single entry point for martech-enabled digital media distribution, deploys a robust database of consumer intelligence and leverages massive proprietary media distribution to provide customer acquisition campaigns that grow businesses, offer visibility into the customer experience and provide accountability for every media dollar spent. DMS continues to experience explosive year-over-year growth, with continuous recognition on the Inc. 5000 list, securing its sixth consecutive ranking in 2019, and the Entrepreneur magazine 360 list. Named one of America’s “Best Places to Work” by Inc. magazine and awarded the 2018 Excellence in Lead Generation Award by the LeadsCouncil, DMS brings together some of the industry’s most knowledgeable people, efficient processes and sophisticated technology across the digital marketing spectrum. For more information about DMS, visit digitalmediasolutions.com. Keep up with DMS news at insights.digitalmediasolutions.com and connect with us on LinkedIn at www.linkedin.com/company/digital-media-solutions-group.
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