Q2 2018 Higher Education Inquiry Generation Review

The Q2 2018 Higher Education Inquiry Generation Review  from Digital Media Solutions, LLC features the trends and data you can use to help better market your higher education programs.

  1. Health Professions and Related Programs was the top program category in Q2 2018.
  2. The most popular campus-based degree level was diploma, whereas the most popular online degree level was associate.
  3. Third-party channels drove more than half of all inquiry volume in Q2 2018.
  4. The average price of third-party leads was $46.79 in Q2 2018.
  5. From Q1 2018 to Q2 2018, overall inquiry volume dropped 3%.

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