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    1. Home
    2. Sales Repository: Sell Sheets
    3. Email For Customer Acquisition

    Email For Customer Acquisition

    Author Digital Media Solutions

    Connecting Audiences With Offers That Resonate.

    Digital Media SolutionsTM (DMS), is an industry leader in helping clients acquire new customers with strategic one-to-one messaging campaigns.

    Fully Owned & Operationalized, Proprietary Email System

    We manage high-performance email advertising at scale to help brands connect with, engage and acquire customers.

    Performance-Based Campaigns:   

    • CPM, CPC, CPL, CPA   
    • CPM campaigns guarantee send dates and volume   
    • 97.5% inbox rate   
    • Fully CAN-SPAM compliant 

    Industry-Leading Intelligence Database

    Applying first-party data intelligence, we choreograph one-to-one  messaging to hone in on individuals with proven interest.   

    • Intelligence database built from actions taken by millions of records   
    • Email list scrubbed after 7 days of inactivity   
    • Supports robust audience targeting

    Connecting Brands With Consumers Most Likely  To Convert

    DMS ensures campaigns are maximized by connecting  audiences with messages and offers most likely to resonate during  the moments they are received.   

    • All creative approved by clients before campaigns executed   
    • Demographic, geographic and behavioral targeting   
    • Multi-variable, real-time performance optimization

    CPM Rates For Customer Acquisition Email Campaigns

    All Rates Are Net To DMS    

    • Non-Targeted Blended Traffic: $2 CPM     
      • With specialized suppression applied: $2 CPM     
      • To tier targeted specifically to homeowners: $3 CPM     
    • Targeted Blended Traffic: $3 CPM     
      • Demographic, geographic and behavioral targeting available 

    Personalize Your One-To-One Messaging Strategies With DMS.

    Contact your DMS account executive or email connect@theDMSgrp.com. 

    About the Author

    Digital Media Solutions, Inc. (NYSE: DMS) is a leading provider of technology-enabled digital performance advertising solutions connecting consumers and advertisers within auto, home, health and life insurance plus a long list of top consumer verticals. The DMS first-party data asset, proprietary advertising technology, significant proprietary media distribution and data-driven processes help digital advertising clients de-risk their advertising spend while scaling their customer bases. Learn more at https://digitalmediasolutions.com.

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    © 2021 Digital Media Solutions, LLC. All Rights Reserved. Digital Media Solutions and its logos are trademarks or registered trademarks of Digital Media Solutions, LLC. All other company and product names referenced herein are the property of their respective owners.

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    © 2022 Digital Media Solutions®, Inc. All Rights Reserved. Digital Media Solutions and its logos are trademarks or registered trademarks of Digital Media Solutions, Inc. All other company and product names referenced herein are the property of their respective owners.