SEO & Content Marketing News

Digital Marketing Innovation Inspiration

loading

Search engine and content marketing news, best practices, tips and other important information to help you maximize your SEO efforts and nurture your customer base

  • What Is Mobile-First Indexing?

    What Is Mobile-First Indexing?

    Google is officially shifting to mobile-first indexing, changing website ranking on SERP to be determined by mobile browser performance instead of desktop.

    Read Article
  • Get Insights
  • The Latest At LinkedIn: Live Stream And Stories

    The Latest At LinkedIn: Live Stream And Stories

    LinkedIn prepares to add new features to its social media platform including live streaming and stories.

    Read Article
  • ×

    Get Your Free SEO Audit

    Company
    !
    Thank you!
    Error - something went wrong!
  • Famous Women And Brands Team Up For Fun Marketing Campaigns

    Famous Women And Brands Team Up For Fun Marketing Campaigns

    To kick off Women’s History Month, here are three marketing campaigns that feature famous women creatives.

    Read Article
  • Download
  • Once Every Four Years Brands Celebrate Leap Year, With Fun Promotions

    Once Every Four Years Brands Celebrate Leap Year, With Fun Promotions

    Brands celebrate Leap Year by offering special promotions and activations that engage audiences on this rare occasion.

    Read Article
  • Brands’ Social Responsibility Campaigns Focus On Water Quality And Conservation

    Brands’ Social Responsibility Campaigns Focus On Water Quality And Conservation

    Several brands have launched social responsibility campaigns committed to improving water quality and supply, while creating goodwill with like-minded consumers.

    Read Article
  • Content Marketing Wins: From Insurance To Blenders

    Content Marketing Wins: From Insurance To Blenders

    Content marketing continues to be a dominant strategy for many brands, offering an effective avenue to establish brand awareness, improve consumer relationships and increase sales.

    Read Article
  • Visualize Your Victory

    CONTACT US
  • Consumers Are Reluctant To Use Smart Speakers For Purchases

    Consumers Are Reluctant To Use Smart Speakers For Purchases

    Although some consumers are comfortable making purchases on smart speakers, the practice is growing at a slower pace than predicted despite the popularity of smart speakers for other tasks.

    Read Article
  • Google News For Digital Marketers

    Learn More
  • Mobile Search Increases Its Appeal To Advertisers

    Mobile Search Increases Its Appeal To Advertisers

    With more and more consumers using mobile devices for search, advertisers are capitalizing on the opportunity to reach and engage consumers through investments in mobile.

    Read Article
  • Bing News For Digital Marketers

    Learn More
  • Verizon Media Launches Privacy-Focused OneSearch

    Verizon Media Launches Privacy-Focused OneSearch

    In a time where data privacy is top of mind for many consumers, OneSearch promises to stand out from the crowd as a privacy-focused search engine option.

    Read Article
  • What Is Dwell Time?

    What Is Dwell Time?

    Dwell time is one factor that can help marketers make adjustments to their online user experiences.

    Read Article
  • Meme Marketing Resonates With Younger Audiences

    Meme Marketing Resonates With Younger Audiences

    Meme marketing may appeal to younger audiences, but it is necessary for brands to understand how to deploy memes for maximum engagement.

    Read Article
  • Department Store Holiday Commercials Go All Out To Steal Hearts

    Department Store Holiday Commercials Go All Out To Steal Hearts

    Holiday commercials from department stores differentiate themselves from competitors’ spots by promoting their distinctive brand characteristics and touching hearts in unique ways.

    Read Article
  • Facebook Machine Learning Offers Tailored Ads: Just The Facts

    Facebook Machine Learning Offers Tailored Ads: Just The Facts

    Facebook has introduced new advertising features that use machine learning to dynamically tailor ads for Facebook users.

    Read Article
  • YouTube COPPA Compliance: Just The Facts

    YouTube COPPA Compliance: Just The Facts

    All YouTube creators and advertisers are now required to comply with the Children’s Online Privacy Protection Act (COPPA), although some aspects of the regulation are rolling out in 2020.

    Read Article
  • Alternative Search Engines: Do They Matter To Digital Marketers?

    Alternative Search Engines: Do They Matter To Digital Marketers?

    Privacy concerns and anti-trust claims are regularly in the news, bringing increased discussion of Google alternatives. For consumers, the option to search anonymously has obvious appeal.

    Read Article
  • 9 Tips About Listicles For Digital Marketers

    9 Tips About Listicles For Digital Marketers

    Listicles aren’t just for content about cats, but can be a useful tool for digital marketers to drive lead generation and mid-funnel engagement.

    Read Article
  • Google’s BERT— Just The Facts

    Google’s BERT— Just The Facts

    The latest Google search update, BERT, is the biggest revolution in the Google search system since RankBrain.

    Read Article
  • Taboola And Outbrain Merge In An Effort To Compete With Google And Facebook: Just The Facts

    Taboola And Outbrain Merge In An Effort To Compete With Google And Facebook: Just The Facts

    The merger of native advertiser’s Taboola and Outbrain could offer inroads for advertisers trying to compete with Google and Facebook.

    Read Article
  • Google Search News: Just The Facts

    Google Search News: Just The Facts

    Introduced in September, Google Search News offers a new, easy way for content marketers, publishers, SEO professionals and webmasters to stay up to date on Google Search changes.

    Read Article
  • Google’s QRG Update Combats Fake News, But Will It Impact Your Search Traffic?

    Google’s QRG Update Combats Fake News, But Will It Impact Your Search Traffic?

    Based on recent updates, fake news appears to be a primary target with Google’s newest QRGs, but the changes could have broader implications.

    Read Article
  • loading
    Loading More...
 
× Streams
loading
×