DMS Insights: Social Media News

Digital Advertising Innovation Inspiration

loading

Platform news, best practices, tips and other important information to help you maximize your social media efforts

  • Making Spirits Bright: Digital Advertising Strategies Connect Alcohol Brands With Consumers This Holiday Season

    Making Spirits Bright: Digital Advertising Strategies Connect Alcohol Brands With Consumers This Holiday Season

    Top alcohol brands are leveraging digital advertising strategies to reinvent the ways they connect with consumers this holiday season.

    Read Article
  • Learn More
  • Digital Advertising Across Generations: A Look At How COVID Changed What Audiences Want & Need

    Digital Advertising Across Generations: A Look At How COVID Changed What Audiences Want & Need

    Different generations often exhibit different preferences when it comes to staying home, online usage and the benefits of technology.

    Read Article
  • CONTACT US
  • Brands Resonate With Consumers By Promoting Social Responsibility In Latest Digital Advertising Campaigns

    Brands Resonate With Consumers By Promoting Social Responsibility In Latest Digital Advertising Campaigns

    Top brands are responding to consumers’ increased desire for businesses that support relevant social causes and prioritize purpose-driven marketing.

    Read Article
  • Download
  • Brands Deploy Pay-It-Forward Strategies To Capture Hearts & Sales During The Holiday Season

    Brands Deploy Pay-It-Forward Strategies To Capture Hearts & Sales During The Holiday Season

    Similar to BOGO, several brands have launched pay-it-forward strategies that make consumers feel good and take action.

    Read Article
  • Twitter Introduces Carousel Ads: Just The Facts

    Twitter Introduces Carousel Ads: Just The Facts

    Twitter recently introduced carousel ads, a highly effective format that brands are likely to find success with.

    Read Article
  • ×

    Thank you!
    Error - something went wrong!
  • ‘Singles Day’ Is Another Chance For Ecommerce To Shine

    ‘Singles Day’ Is Another Chance For Ecommerce To Shine

    China’s Singles Day is increasing in popularity as ecommerce grows and digital technologies generate engagement and sales.

    Read Article
  • Learn More
  • Thanksgiving Shopping, Dining And Travel In 2020

    Thanksgiving Shopping, Dining And Travel In 2020

    Thanksgiving traditions may be different this year, but digital solutions are allowing people to shop, celebrate and enjoy the holiday in new ways.

    Read Article
  • YouTube News For Digital Marketers

    Learn More
  • Advanced Technologies Connect Consumers & Drive Ecommerce Sales

    Advanced Technologies Connect Consumers & Drive Ecommerce Sales

    As consumers continue to rely on ecommerce amidst the ongoing pandemic, brands and retailers are incorporating new social activations and advanced technologies in order to reach shoppers.

    Read Article
  • Facebook News For Digital Marketers

    Learn More
  • Kids And Families Are The Right Audience At The Right Time For Certain Brands

    Kids And Families Are The Right Audience At The Right Time For Certain Brands

    Many brands are reaching kids and families with advertising campaigns that offer solutions and compassion using content strategies and purpose driven marketing.

    Read Article
  • Snapchat News For Digital Marketers

    Learn More
  • Why Are Facebook Advertising Prices Spiking — And What Can Digital Marketers Do About It?

    Why Are Facebook Advertising Prices Spiking — And What Can Digital Marketers Do About It?

    A variety of circumstances have led Facebook advertising prices to increase, but advertisers can leverage diversification and data to stay on top.

    Read Article
  • What Is Snapchat Vertical Navigation?

    What Is Snapchat Vertical Navigation?

    Snapchat’s latest feature updates compete with TikTok and create new opportunities for digital advertisers to connect with a growing audience.

    Read Article
  • TikTok News For Digital Marketers

    Learn More
  • What Is Triller?

    What Is Triller?

    Triller, a short-form video app similar to TikTok, may be worth testing for brands looking for a music-first option.

    Read Article
  • Join Now
  • From QSR To Beauty, Brands Embrace Environmental Sustainability In Latest CSR Campaigns

    From QSR To Beauty, Brands Embrace Environmental Sustainability In Latest CSR Campaigns

    As corporate social responsibility becomes increasingly expected by consumers, many brands are stepping up with eco-friendly, sustainability initiatives.

    Read Article
  • 3 Innovative Digital Advertising Campaigns From Nonprofit Organizations

    3 Innovative Digital Advertising Campaigns From Nonprofit Organizations

    By using innovative digital advertising strategies, nonprofit organizations are able to attract the interest of donors.

    Read Article
  • Financial Brands Connect With Gen Zers To Engage Parents & Build Early Loyalty

    Financial Brands Connect With Gen Zers To Engage Parents & Build Early Loyalty

    Financial brands and fintech apps like Chase, Step and Mozper create lasting relationships with Gen Z to build loyalty with their parents.

    Read Article
  • Instagram News For Digital Marketers

    Learn More
  • Shell Leader Shares Best Strategies For ‘Humanized Data-Led Creativity’

    Shell Leader Shares Best Strategies For ‘Humanized Data-Led Creativity’

    Understanding the alchemy between data and behavior can be the key to brands creating the right messaging delivered to the right audiences at the right moments.

    Read Article
  • Pinterest News For Digital Marketers

    Learn More
  • Tweets Tell Us What Matters To People: 6 Notable Trends For 2020

    Tweets Tell Us What Matters To People: 6 Notable Trends For 2020

    Tweeting during the pandemic is being analyzed by Twitter to understand what matters to people today and what will last.

    Read Article
  • Baby Boomers Are Online, And Brands Are Following

    Baby Boomers Are Online, And Brands Are Following

    The pandemic has accelerated the interest of brands in the buying power and influence of Baby Boomers.

    Read Article
  • The Blank Spaces On Packaging Can Offer Brands And Retailers Valuable Real Estate And Connections With Consumers

    The Blank Spaces On Packaging Can Offer Brands And Retailers Valuable Real Estate And Connections With Consumers

    The blank spaces on packaging are another opportunity for brands to advertise, particularly as ecommerce increases deliveries.

    Read Article
  • Reddit News For Digital Marketers

    Learn More
  • Alternative Halloween Experiences Connect Brands & Parents

    Alternative Halloween Experiences Connect Brands & Parents

    Brands are connecting with parents this Halloween to provide tools, resources and activities for safe but spooky alternative celebrations.

    Read Article
  • loading
    Loading More...
 
× Streams
loading
×