Tax preparation brands highlight the pleasure of receiving tax refunds through fun and interesting marketing campaigns.

Several brands have launched social responsibility campaigns committed to improving water quality and supply, while creating goodwill with like-minded consumers.

General Mills and Kellogg’s compete for the top spot in the cereal industry using strategic marketing strategies.

More and more people are ordering their carry-out meals from food delivery services, but the industry is undergoing changes that will require brand differentiation or consolidation.

Amazon continues to tweak its grocery delivery service, but Walmart answers with an unlimited grocery delivery membership.

Procter & Gamble will have a variety of ads in the Super Bowl including one that lets fans decide the outcome.

Nonprofit organizations and brands celebrate and promote the “Go Red For Women” movement in an effort to raise awareness about women’s heart health.

Vegan brands capitalize on Veganuary and promote the practice of abstaining from eating animal-derived ingredients through different marketing campaigns.

Various brands branch out and celebrate the Chinese New Year with memorable marketing campaigns.

Senior enablement brands emphasize the importance of completing everyday tasks independently with creative marketing campaigns.

As the newest mobile video service to hit the scene, Quibi has promised marketers and consumers to deliver a revolutionary video-streaming technology.

Car manufacturers shared exciting prototypes and innovations in automotive technology at CES 2020.

Through unique marketing campaigns, furniture companies aim to differentiate themselves from the crowd.

Snapchat Scan offers brands the opportunity to create interactive experiences for current users while expanding their audience reach.

Interactive voice ads are a new advertising format that allows users to have conversations with ad content.

As the subscription industry continues to experience explosive growth, brands are taking note of the marketing opportunities and profitability of targeting a much younger audience.