Breaking news in digital marketing to help you maximize your marketing and advertising efforts
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Read ArticleWill TikTok Be Banned In The U.S?: Just The Facts
Recent comments from government officials indicate that TikTok could be banned in the U.S.
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Read ArticleThe Facebook Advertising Boycott: 5 Questions Answered
The advertiser boycott campaign of Facebook includes more than 400 advertisers.
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Read ArticleGoogle Converts Paid Ads To Free Product Listings: Just The Facts
In a move to compete with ecommerce giants like Amazon, Google is swapping paid ads from shopping search results to free product listings.
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Read ArticleFormer Google Ad Chief Launches New Search Engine Neeva: Just The Facts
Despite the mixed results of search engine start-ups in the Google era, Neeva is poised to take off as a different approach to search.
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Political News For Digital Marketers
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Read ArticleFCC Rules P2P Text Platforms Not ATDS
The FCC ruled on manual dialing for brands that use automated text message platforms.
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Read ArticleTikTok For Business: Just The Facts
As TikTok continues to see growth across its platform, the app has introduced a new way for brands to broaden their reach and incorporate the social platform into future marketing efforts.
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Read ArticleGoogle Keen: Just The Facts
Google launches Keen, an app for friends and family to share their interests, and a possible rival for Pinterest.
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Read ArticleYouTube Direct Response Ads: Just The Facts
In an effort to capitalize on the ecommerce boom as of late, YouTube created an innovative way for brands to make their YouTube ads more “shoppable.”
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Read ArticleFacebook Allows People To Opt Out Of Political Ads: Just The Facts
Facebook recently announced a major voting information effort that includes the ability to opt out of political ads.
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Read ArticleSnapchat Action Bar: Just The Facts
Snapchat recently unveiled a slew of updates including an action bar that should make navigation easier for new users.
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Read ArticleGoogle Ditches Clickbait: Just The Facts
In an effort to curb sensationalist or misleading ads, Google has created a clickbait ad policy.
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Read ArticleFacebook Knowledge Panels: Just The Facts
Facebook has introduced knowledge panels that pull content from Wikipedia, which could help with the social platform’s trust issues.
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Read ArticleFacebook’s Customized Marketing Emails: Just The Facts
Facebook is introducing a CRM-like system to help marketers form connections with their target audience and expand their reach.
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Read ArticleLinkedIn Retargeting And Audience Network Updates: Just The Facts
LinkedIn improves their capabilities so advertisers can better target the professional audiences they need to reach.
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Read ArticleThe Year’s NewFronts Will Reflect Recent Changes In Consumer Behavior
This year’s virtual NewFronts will address changes in consumer behaviors, as many advertisers move away from traditional TV ad buys.
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Read ArticleFacebook And Instagram Open Shops: Just The Facts
In a move that leverages recent jumps in ecommerce sales, Facebook and Instagram open “storefronts” called Shops.
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Read ArticleImproved Targeting For Facebook Watch: Just The Facts
Facebook makes upgrades to ad platform targeting, promising advertisers more customized options for Facebook Watch.
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Read ArticleRoku OneView Ad Platform: Just The Facts
Roku introduces OneView Ad Platform, which meets the needs of advertisers optimizing campaigns across OTT.
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Read ArticleAs Face Mask Sales Skyrocket, Leading Brands Step In To Help
Major brands like Disney, J. Crew and Etsy have hopped on the face mask production bandwagon in an effort to connect with consumers, increase sales and provide one of the highest in-demand items today
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Read ArticleInstagram’s Live Donation Feature: Just The Facts
Just in time for #GivingTuesdayNow, Instagram has introduced a new live feature, providing users with a platform to raise funds for a multitude of nonprofits.
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