Breaking News in Digital Advertising

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Breaking news in digital advertising to help you maximize your marketing and advertising efforts

  • LinkedIn Creator Mode: Just The Facts

    LinkedIn Creator Mode: Just The Facts

    Creator mode will give LinkedIn influencers new opportunities to engage audiences, spotlight content and grow their followings.

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  • New CCPA Regulation Bans Dark Patterns: Just The Facts

    New CCPA Regulation Bans Dark Patterns: Just The Facts

    The California Consumer Privacy Act (CCPA) added a new regulation banning dark patterns.

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  • What Are Twitter Conversation Settings For Ads?

    What Are Twitter Conversation Settings For Ads?

    Twitter conversation settings have been extended to paid ads, allowing advertisers to personalize engagement.

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  • Yahoo Shops: Just The Facts

    Yahoo Shops: Just The Facts

    Yahoo Shops is a digital marketplace offering consumers a personalized shopping experience and brands an innovative advertising platform.

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  • Political News For Digital Marketers

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  • What Are Twitter Spaces?

    What Are Twitter Spaces?

    Twitter has introduced Spaces, audio chat rooms that are very similar to new social media platform Clubhouse.

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  • What Are Virtual Influencers?

    What Are Virtual Influencers?

    Virtual influencers represent a growing trend of AI-generated brand ambassadors that marketers can leverage to connect with their audiences on social platforms.

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  • Digital Ad Spend Up In February 2021

    Digital Ad Spend Up In February 2021

    Despite some contractions in the economy, recent data shows that digital advertising posted double digit gains.

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  • Google Makes Hotel Listings Free: Just The Facts

    Google Makes Hotel Listings Free: Just The Facts

    As travel picks up, Google recently announced that it will make it free for hotels and travel companies around the world to appear in hotel booking links on Google.

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  • Journalism Competition And Preservation Act Of 2021: Just The Facts

    Journalism Competition And Preservation Act Of 2021: Just The Facts

    A new bipartisan bill, called the Journalism Competition and Preservation Act, will give news organizations more bargaining power with Google and Facebook if passed.

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  • Facebook Ends Ban On Political Ads: Just The Facts

    Facebook Ends Ban On Political Ads: Just The Facts

    Facebook has lifted its ban on political ads, reversing a policy introduced after the November 6 election.

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  • Pinterest Premiere Ad Tool: Just The Facts

    Pinterest Premiere Ad Tool: Just The Facts

    Pinterest continues to refine its monetization strategies, now with the introduction of video ad targeting tool Pinterest Premiere for advertisers.

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  • Virginia Consumer Data Protection Act (VCDPA): Just The Facts

    Virginia Consumer Data Protection Act (VCDPA): Just The Facts

    Following California’s lead, Virginia passed the VCDPA, a privacy law that gives users the right to opt out of having their data used for targeted advertising.

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  • Facebook Launching Newsletter Platform: Just The Facts

    Facebook Launching Newsletter Platform: Just The Facts

    Facebook’s pending self-publishing platform will give writers the opportunity to monetize their work, build out email lists and collect revenue.

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  • YouTube Receives Brand Safety Accreditation: Just The Facts

    YouTube Receives Brand Safety Accreditation: Just The Facts

    YouTube receives accreditation from MRC, making it more desirable to advertisers, as digital platforms continue to prioritize being brand safety.

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  • What Is The AAM Digital Publisher Audit?

    What Is The AAM Digital Publisher Audit?

    The Alliance for Audited Media (AAM) has introduced a third-party audit program for digital publishers with hopes to protect advertisers from tracking fraud.

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  • Ecommerce Spending Continued To Climb In January

    Ecommerce Spending Continued To Climb In January

    Ecommerce retail sales continued to grow even after the busy holiday season ended.

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  • What Is Revue? (And Why Did Twitter Buy It?)

    What Is Revue? (And Why Did Twitter Buy It?)

    Twitter recently announced plans to acquire Revue, a newsletter platform, with the intention of offering better monetization opportunities for creators.

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  • Major Brands Are Skipping The Super Bowl To Invest In Purpose-Driven Digital Campaigns

    Major Brands Are Skipping The Super Bowl To Invest In Purpose-Driven Digital Campaigns

    This year, many brands long known for advertising at the Super Bowl are sitting it out and turning their attention elsewhere.

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  • Taboola Stories: Just The Facts

    Taboola Stories: Just The Facts

    Taboola introduces Taboola Stories to help advertisers leverage a popular format to increase engagement and drive revenue.

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  • Walmart Expands Digital Offering With Fintech Partnership

    Walmart Expands Digital Offering With Fintech Partnership

    Walmart recently announced the launch of a new fintech startup that will offer modern, innovative and affordable financial solutions.

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