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Quick Questions With Kathy: Rising Ad Prices On Facebook

April 13, 2021

According to AdExchanger, last month the cost of Facebook advertising was up 30% year over year compared to March 2020. Facebook CPMs are expected to continue rising throughout 2021. In this episode, Kathy Bryan, CMO of Digital Media Solutions interviews Chief Media Officer Jonathan Katz. During the interview, discusses the top trends affecting the cost of Facebook ads and the verticals that are verticals are experiencing inflation costs in the Facebook ecosystem. Katz also provide advertisers with recommendations for how they should respond to rising Facebook CPMs. For more digital marketing and advertising news and the latest updates from Facebook, visit https://insights.digitalmediasolutions.com/landing-pages/facebook-news-for-digital-marketers

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