DMS Insights

Performance Marketing Analyst

Written by Digital Media Solutions | Apr 14, 2025 5:41:07 PM

Job Type: Full-time
Title: Performance Marketing Analyst
Location: 100% Remote (USA only); Southern California a plus

Compensation: The anticipated annual salary range for individuals interested in this position is $75,000 - $90,000. Actual compensation offered to a candidate may vary based on work experience, education and/or skill levels.

Summary

The Performance Marketing Analyst is responsible for building, scaling and analyzing our third-party partners with direct P&L responsibility. This individual will collaborate with the engineering, product and sales teams to create positive client experiences, increase sales and revenue and manage the trafficking, set-up and QA of digital media campaigns. They are an expert on DMS’s strengths and capabilities and spot opportunities to educate internal stakeholders and external partners about our platform.

Requirements

Responsibilities

  • Set up campaigns and perform technical troubleshooting on campaigns.
  • Manage the quality metrics set forth by the division by individual partners.
  • Responsible for creating and executing against the strategy to achieve P&L metrics.
  • Figure out how best to align supply and demand with our marketplace to achieve financial metrics while providing high-quality products to our customers.
  • Work with finance to reconcile the economics of campaigns.
  • Identify risk and fraud relating to campaigns and communicate to key stakeholders.
  • Act as the compliance escalation point for consumer complaints.
  • Proactively review analytics numbers for discrepancies.
  • Manage the setup and QA of campaigns.
  • Work cross-functionally with different teams to identify and execute against opportunities.
  • Complete other duties, tasks and activities as they arise.
  • Troubleshooting unexpected supply, sales or client trends.

Requirements (Must Have): 

  • Bachelor’s degree in Marketing, Digital Media, Product Engineering or Sales
  • 4+ years experience in Ad Ops or an analyst position at a digital media company, advertising agency or similar
  • Strong data analysis skills
  • Ability to continually iterate on processes and provide the tech team with recommended platform enhancements to optimize campaigns and sales
  • Excellent written and communication skills
  • Detail-oriented and organized
  • Ability to build relationships, effectively prioritize and navigate difficult client situations
  • Work well in a fast-paced and deadline-driven environment

Also A Plus: 

  • Prior experience in Ad Ops for education, mortgage and/or health campaigns
  • Management/Supervisory experience over an Ad Ops team of 2+ individuals

COMPENSATION AND BENEFITS: The anticipated annual salary range for individuals interested in this position is $75,000 - $90,000 annually. Actual compensation offered to a candidate may vary based on work experience, education and/or skill levels.

Candidates will be considered in totality of their skills and experience versus strict interpretation of “requirements.”

Benefits Available To Eligible Employees Include The Following

  • Medical, dental, vision insurance
  • Wellness and mental health benefits
  • Tax-advantaged health care accounts
  • Financial and income protection benefits: Life insurance, short-term disability, 401(k)
  • Paid Time Off (PTO), holidays and sick time off
  • Remote worker assistance for wellness and home office

About DMS

Digital Media Solutions® (DMS) is a leading provider of technology-enabled digital performance advertising solutions connecting consumers and advertisers. 

DMS is a growing company that provides team members with opportunities to learn new technologies and enhance their skills. In addition to competitive salaries, reliable work schedules, access to technology, an energetic and connected work culture and an impressive suite of employee health and wellness benefits, DMS also offers employees the chance to further acquire industry knowledge and network with colleagues. 

The culture at DMS is built on a foundation of collaboration, support and inclusion. DMS believes in the power of teamwork. DMS is more than just an award-winning company, we are a team that supports one another, challenges each other and celebrates together.

DMS is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon gender, sexual orientation, marital or civil status, pregnancy (or pregnancy-related conditions), gender identity or expression, transgender status or gender reassignment, race, color, national origin or ancestry, citizenship, religion or religious beliefs, age, physical or mental disability, genetic information (including genetic testing and characteristics), military or veteran status, or any other grounds or characteristic that is protected under the law.