Be The Example

We each control how we show up to the starting line and how we take action throughout the race. Our actions can inspire and raise up those around us.

It doesn’t matter how big or how small the task, if it’s worth doing, it’s worth doing well. Likewise, how you do one thing is how you do everything.

We each have the privilege and opportunity to “be the example” each day. We can lead and inspire excellence with our actions. 

Be the example, and you will become the tide that raises everything around you.

About the author

Fernando Borghese

Fernando Borghese is the Co-Founder and Chief Operating Officer at Digital Media Solutions (DMS), the fastest growing independent agency focused on performance marketing. In this role, Fernando is responsible the day to day leadership and management of the company, encompassing all lines of business. He has a successful track record of building high-performing teams that that deliver measurable impact for Digital Media Solutions and its award-winning vertical-specific brands within highly complex and competitive industries. Under his leadership, DMS has achieved incredible year-over-year growth, which has earned recognition on the Inc. 5000 list in 2014, 2015, 2016 and 2017.