Digital Media Solutions

Women of Martech aims to increase recognition of the power of women and their contributions to innovate and move the martech industry forward.

The latest report from DMS revealed online programs drove the most higher education interest, with programs in education, business, healthcare and psychology taking the top slots.

Online higher education programs drove more interest than campus-based programs and resulted in more conversions in 2019.

Affiliate marketing is an advertising strategy by which a publisher earns a commission by successfully promoting the product or service of an advertiser.

Recognizing the standout content published by DMS Insights in the Best Branded Content Site – B2B category, the awards recognize companies and campaigns that have seized challenges.

DMS Insights is providing coverage and reporting on the impact of coronavirus (COVID-19) in the digital marketing industry.

Wingstop is recruiting fans to help advertise its boneless wings and nationwide delivery service by paying fans to wear free, Wingstop-branded merchandise.

Digital Media Solutions was tasked with generating net-new subscribers for the weight loss provider that met their targeting criteria at significant scale.

The 2020 Industry Impact Report spotlights the industry’s compliance awareness and preparedness.

Donation To Be Made Despite Proactive Postponement Of Fundraiser Due To Coronavirus Risks

To appeal to consumers, brands have shaken things up shamrock-style with different St. Patrick’s Day marketing initiatives this year and in the past.

The best practices highlighted in this article will help ensure your lead generation campaigns geared toward tax preparation prospects are set up for success.

Unilever has vowed to stop marketing its products to children in order to tackle rising obesity rates.

Digital Media Solutions has announced its plan to ban all non-critical travel throughout the month of March as a proactive approach to limit the spread of Coronavirus (COVID-19).

Refinance loan volume has surged while mortgage rates hover near 3-year lows. Refinancers could help lenders grow their closed loan volume in 2020, if they can avoid the pitfalls of three common myths

Colleges and universities are introducing new programs to better fit the needs of students and employers.

Tax preparation brands highlight the pleasure of receiving tax refunds through fun and interesting marketing campaigns.

Bryan will continue heading all marketing and communications efforts for DMS, the leading global martech company that leverages innovative, performance-driven brand and marketplace solutions.

General Mills and Kellogg’s compete for the top spot in the cereal industry using strategic marketing strategies.